ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

To expedite the process and ensure a positive outcome, it’s standard practice among PR teams to prep executives with a briefing document highlighting details about the interviewer, the nature of the conversation, possible questions, and recent pieces by the journalist in question. . But an interview isn’t a story until it’s posted.

Interviews 309

Interviews Product Launch Radio Media Training 309

Onclusive

OCTOBER 12, 2021

If you’re a communicator tasked with getting budget approval for the PR department, read on to learn how to develop a business case that you can use to get the resources and support you need to achieve your goals. A business case can also help you demonstrate the value of PR and communications for your brand.

Resources 195

Resources Technology Data Tools 195

ImPRessions - Crenshaw Communications

FEBRUARY 11, 2016

For example, if your B2B PR plan includes a new product launch in email marketing software, it pays to push that piece on new best practices for email marketing a week or so after the product launch, when the buzz is still fresh and interest and engagement is likely to be higher. Be sure to document everything.

Leadership 149

Leadership Product Launch B2B Software 149

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. You earn it with your company’s activities, product launches, events, and updates. This is a one-or-two page document that highlights something new or different your company is doing. Crisis Communications. Earned Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Buzzstream

FEBRUARY 9, 2024

Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization?

Examples 62

Examples Product Launch Data Report 62

Mora Communications

NOVEMBER 2, 2017

Before launching a new PR campaign, make a list of your business goals and main media objectives. Write your targets, goals and intents. Establishing a new business or product launch. Make it a living, breathing document. . Brand Campaign Tips | Copyright © Mora Communications Inc. Increasing sales.

Brand 66

Brand Branding Product Launch Google 66

PR Fuel

MAY 17, 2022

If you want to set your business up for success, you need to learn how to write a press release. Not sure how to write a release? With these tips, you can learn how to write an online press release journalists will want to publish. New product launches. Updating an old product. The Underlying Purpose.

Writing 52

Writing Small Business Product Launch Engineering 52