9 steps to improve your PR writing

PR Daily

Much has changed about the PR industry, but writing still remains an essential tool for communicators. Writing remains one of the basic skills of every successful PR officer. Write an eye-catching lead. FREE GUIDE: 10 ways to improve your writing today ].

How to write a better résumé

PR Daily

Other than a marriage license or a mortgage note, a résumé might be the most important document you’ll ever put your name to. RELATED: Our Communicators of the Year and Rising Star Awards will showcase the best individual communicators and teams. ].

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Why Your Writing Sucks: Business Writing Skills for the Digital Age [Book Review]

Polaris

When it comes to writing, lawyers are notoriously loquacious. Lawyers are the first to admit their writing is ridiculously wordy,” Kate told me in a phone conversation. “If If a comma is out of place in a legal document, there could be costly repercussions for a client.

How to Write an Agency Brief

Action PR

Writing an agency brief for a PR or marketing campaign can be a difficult task. It can be hard to find the right words to communicate what you’re looking for. Very simply, an agency brief is a document that summarises what you want your agency to do.

7 tips for writing winning award submissions

PR Daily

Follow these seven tips to write a winning award submission: 1. If you are unsure how long the application will take, quickly look through the questions so you can determine how long it will take you to write the answers.

5 essential tools and trends for communications pros

PR Daily

For internal and external communicators alike, the workweek is jammed with an array of challenges and responsibilities. Robust editorial calendar: Gone are the days of simple Word documents or Excel spreadsheets for mapping out the week’s, month’s or year’s content.

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11 easy ways to write more clearly

PR Daily

If you''re like me, you probably write posts or press releases, and then proofread them and wonder what in the world you were thinking when you wrote them. Ann Wylie of Wylie Communications cites the book "What Makes a Book Readable" by William S. The Enago blog also writes that.

5 Tips to spark creativity and improve writing

Media Bullseye

Writing can be a therapeutic, relaxing way to share ideas and express yourself. Writer’s block is frustrating, especially when you’re unable to even think of an interesting topic about which to write. Try some writing exercises. Communications Public Relations Writing Feature

4 ways to freshen up your writing

PR Daily

PR pros write, edit, review and rewrite dozens of documents each day. Here are four quick tips to help you keep your writing lively, interesting and inspired: 1. Powerful PR Writing Virtual Summit. ”

What to Do When Your Internal Communications Goes External

PRSay

Hackers can also find and release damaging internal correspondence and documents. ” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Treat every piece of internal communication as if it were external.

7 writing mistakes that make PR look bad

PR Daily

Most PR pros have experienced that sinking feeling: You’ve just hit send on an important press release or program document, only to realize it has a glaring and completely avoidable error in it. In the digital age, keyword stuffing can be a fatal flaw for PR writing that lives on the Web.

10 distractions corporate communicators face

PR Daily

For many corporate communicators, the job largely entails writing and editing. Sometimes, however, it seems like the last thing we get to do during our long, busy days is write. Unwanted writing advice. Many times, communicators have to point out the obvious.

Tips for writing long-form posts on LinkedIn

PR Daily

on the weekend; include pictures, videos, presentations, or documents to bolster your expertise on the topic. Maddie Beck is an assistant account executive at public relations and strategic communications firm Communiqué PR.

7 tips for writing a killer press release

PR Daily

Editor''s note: This story is taken from Ragan Communications'' distance-learning portal RaganTraining.com. The press release is basically the butter knife of the PR writers'' toolkit," says Long, who is director of writing at MPS/PRCC at Georgetown University.

Inside Innovation: ING Bank Communications team

The Resolution Blog

What we didn’t realize we would find is a Communication team driving the restructure of the business to become Agile! Here we speak to ING Bank communications director, Johan van der Zanden to find out how his comms team became Agile and the success they have felt since.

Why and how a writing center can streamline your organization

PR Daily

Writing in the corporate world is terrible. That bad writing undermines productivity as employees waste time trying to understand reports and misinterpreting instructions. With their strong backgrounds in writing and storytelling, PR pros are well suited to manage writing centers.

Write a killer LinkedIn summary in 3 steps

PR Daily

Before you write your summary: Know your audience and how you want them to feel after reading your summary. Think of your content under the categories described below, then fill in the buckets: Accomplishments: Write a sentence for each of your most important accomplishments.

10 distractions corporate communicators face

PR Daily

For many corporate communicators, the job largely entails writing and editing. Sometimes, however, it seems like the last thing we get to do during our long, busy days is write. Unwanted writing advice. Many times, communicators have to point out the obvious.

6 Quick Tips For PR Writers

ImPRessions - Crenshaw Communications

Now more than ever, public relations recruiters prioritize writing skills. According to USC’s 2017 Global Communications Report , written communications is second only to strategic planning in important skills for future growth in public relations.

Beyond AP style: Terrific writing resources for PR pros

PR Daily

Guidelines for writing do exist apart from the Associated Press Stylebook. FREE GUIDE: 10 ways to improve your writing today. ]. Capital Community College Foundation ( [link] ) sponsors a “Guide to Grammar & Writing” packed with useful resources and quizzes.

Should communicators subject to FOIA avoid Snapchat?

PR Daily

Ephemeral communication—meaning communication lasting for a short time (i.e. RELATED: Join us at Walt Disney World for the Social Media Conference for PR, Marketing and Corporate Communications.]. While organizations can have a document such as a Word or Excel file with the text and graphics for all their scheduled messages, those documents lack the meta data needed to verify their authenticity.

Communication at the Speed of Technology

Waxing UnLyrical

What it will give you is some questions to ask yourself about communicating at the speed of technology. There is no question that technology has had a huge impact on the ways and the speed at which we communicate. Communication at the speed of technology is a very good thing.

#measurePR Recap (April 2017): Measuring Financial Communications

Waxing UnLyrical

The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. Erica suggests honing writing skills: A7 Hone your writing & editing skills.

How to Write a Press Release that Gets Journalists’ Attention

PR Fuel

Write the release first, edit it later. Keep the release looking good with solid writing and formatting. Never Write a Press Release Without a Plan. When it comes to press release writing, it’s easy to see it as just another task filling up your to-do list.

10 communication essentials for employee engagement

PR Daily

Those of us who communicate with employees might wonder whether the effort is worthwhile. Remember this: Effective communication is a significant factor in engagement. RELATED: Join us at Zappos HQ for our Role of Communications in Creating Best Places to Work Conference. ].

10 keys to impressing editors—and getting more writing gigs

PR Daily

So, when she finally phoned me to accept an idea and commission me to write the piece, I was gobsmacked. Human communication is imperfect. If the editor says to you, "Please write me a story on Vice President Madison Jones," you should ask: Are you looking for a 750-word profile? RELATED: New tactics to incorporate storytelling into your everyday writing ]. Document your sources. I'll never forget the first article I wrote for a national magazine.

The To-Do List for Every New Corporate Communications Manager

Prakkypedia

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1.

Timeless communication lessons from the Declaration of Independence

PR Daily

America was founded on clear, forceful communication. However, timeless truths can be plucked from this remarkable document—especially for those who communicate for a living. We write viciously, as if all people were not created equal.

Timeless communication lessons from the Declaration of Independence

PR Daily

America was founded on clear, forceful communication. However, timeless truths can be plucked from this remarkable document—especially for those who communicate for a living. We write viciously, as if all people were not created equal.

Viral snark over a Peloton ad, McDonald’s enters ‘chicken sandwich wars,’ and Twitter launches data-privacy hub

PR Daily

The ad, in which a woman receives a Peloton bike as a gift and then documents her yearlong fitness journey, quickly drew snarky comments and video spoofs from Twitter users. Storytelling is a hot trend as communicators look to break through the noise of a cluttered digital landscape.

30 jobs in the PR and marketing world

PR Daily

RELATED: Join us for our 31st Annual Speechwriters and Executive Communicators Conference. ]. See what else we have in our weekly professional pickings: Corporate communications director—Entercomm, parent company of Radio.com (New York). Communications director—PepsiCo (Texas).

6 ways PR pros and communicators can say 'no'

PR Daily

At a recent happy hour for PR, marketing, and communications professionals, the talk turned to work matters. Factoring in staffing constraints, workloads, and sometimes-outlandish demands from clients and executives, communications professionals are universally overworked.

Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? Hence, any decision they make regarding the crisis and the communications around it, is a flawed decision. Secondly, review your crisis communications plan and make sure it states specific time goals for getting messages to the world.

How to Keep Your Communication Chugging While Out of the Office

Cision

One of the things I truly love about modern-day communication is the fact that so much of it can be automated. With the right tools and setup, your communication efforts can keep moving full steam ahead, even if you’re not driving.

Email – Forgotten Communication Powerhouse

PR Fuel

It is true that other modes of communication, like texting, instant messaging, Twitter, etc., But here at eReleases, email remains our primary means of communication, and likely the most important in “converting” prospective customers into new customers.

Avast scrambles after data-collection reports, Boston Market’s bawdy Twitter fail, and emoji become more inclusive

PR Daily

Documenting how she got the most bang for her buck, Natalie shares creative inspiration aplenty for wholesome family meals, on a budget. Also: Google turns data into storytelling for Black History Month, how to extend your video’s shelf life, backlash over Aldi UK’s ‘poverty porn,’ and more.

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30 jobs in the PR and marketing world

PR Daily

Write a unique résumé for every position (to please the bots). Stephanie Vozza shares six ways to create a technology-friendly CV in her “ How to write a résumé that will impress a bot ” piece. The tandem documents afford you a chance to go into more detail about your experience.

6 ways communicators can say ‘no’

PR Daily

Between staffing constraints, workloads and outlandish demands from clients and executives, communications pros are universally overworked. There is nothing wrong with saying, “We don’t set up or monitor surveys, but we can help you write the survey questions,” or, “Please have someone take the picture and send it to us.”. Just announced: Join us at The Employee Communications, PR and Social Media Summit at Microsoft HQ.

Google slammed for axing pro-union workers, McDonald’s to pay $26M in labor-law settlement, and key lessons from HIMSS’ rebranding

PR Daily

In a Twitter thread and Medium post , Google Walkout for Real Change said the search giant redrafted its policies that forbade looking at certain documents without specifying which were off-limits, “setting up an excuse to retaliate against organizers.”.

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FedEx takes aim at Amazon, thought leadership shows promise for B2B, and Coca-Cola defends its new brand position

PR Daily

RELATED: Join us for our Leadership and Executive Communications Conference ]. If your organization is trying to rebrand as a socially conscious leader, make sure there aren’t policy documents out there that could trip up your new message.