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Bringing Employees Back to Work Safely

PRSay

For many years, offices with open floor plans helped generate creativity for PR professionals. But we can be just as creative during virtual meetings as we are when together in the same room. PR practitioners can meet potential new contacts and clients via web–based video-conference platforms such as Skype and Zoom.

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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

A chance to show creative flair. . At Crenshaw and other firms our size, it’s common for interns or entry-level staffers to sit in on client meetings, both in-person and by Skype or conference call. And virtually everyone is welcome at a creative brainstorm, because a good idea can come from anyone. Never be bored. .

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Which Tools Should You Choose for Podcasting Success?

Cision

Brands should leverage podcasting in their content marketing strategies, especially if they want to engage a loyal audience. Podcasting influencers highly recommend the Mackie brand. Images: Nicolas Solop , Nicolas Solop ( Creative Commons ). Podcasting has garnered a lot of attention lately and for good reason.

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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Alphas are using mobile devices earlier in life, and they’re adept at connecting with friends and family members via online platforms such as FaceTime, Skype, Zoom and the video game Fortnite. Through technologies from social media to sensors, manufacturers and tech companies will be able to see how Alphas interact with their brands.

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Master Podcasting Practices: Q&A With Kerry O’Shea Gorgone

Cision

If you plan to interview people who aren’t sitting next to you, you’ll also need Skype or other VoiP to conduct phone interviews. Are there services other than Skype for recording podcasts? Mark Schaefer and Tom Webster connect via Skype to record each episode of The Marketing Companion, and they each use a computer and mic.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. As we began to chat about brands being immersed in tech and attracting the best talent, I found myself jotting down some notes. Of course, mentoring is at the top of my list.

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Speak Up, Stand Out: Q&A With Dorie Clark

Cision

What about brands? A: The first – surprisingly common – mistake that individuals and brands make is never even trying to stand out. Mixing disciplines and genres can lead to creative breakthroughs. Q: How can you track your progress as an individual or a brand to see if you are standing out as a thought leader?

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