MaccaPR

JANUARY 15, 2019

What’s more, the second most popular hashtag of the event, after #GoldenGlobes, was #Fijiwatergirl – a tag used more than 7,000 times within hours of the opening of the broadcast. Brands across the globe dream of the kind of content that the Golden Globes’ night created for Fiji; it was funny, well-played and iconic.”.

Marketing 48

Marketing Viral Consumer Brand 48

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. According to a report by Media Post: “iQ Media’s monitoring of paid and earned brand mentions covers the U.S. – It also gains data from brand sponsorships and events.”

Industry 91

Industry Media Technology Employee 91

Stephen Waddington

JANUARY 17, 2019

Brands bid against peers targeting the same behaviour, demographic or keywords. If a brand bids too much it will over pay for a campaign. Design for mobile and follow the best practice guidelines for the platform that you’ve selected. It's often used for special editions produced for a conference or event.

Media 103

Media How To Advertising Advertising 103

The Awards Blog

AUGUST 30, 2019

In some awards programs, there are often categories with lots of entries, many in the thousands. The first pass through is about taking out the weeds, the ones that are weak or may not have followed the guidelines. Opening Hook. Some judges may read 20, 50 submissions or more at a time. . You heard that right.

Writing 52

Writing How To Local Examples 52

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Secondly, Antoniou advises, tie your GUINNESS WORLD RECORDS event to a cause or charity.

Viral 88

Viral Marketing Guidelines Local 88

Prohibition

DECEMBER 17, 2021

A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. This is done to ensure that the brand and company are protected and that the issue is resolved quickly and in a positive manner. Crisis communications is an important aspect to tackle as a business owner. Apologia Theory.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Buzzstream

FEBRUARY 3, 2021

However, by combining the creation of newsworthy content campaigns with the importance of building brand awareness, we are able to gain linked client coverage on these platforms. Building awareness of your brand/products/services and boosting your credibility. Improving their brand awareness and reputation. Supercharging SEO.

Digital PR 170

Digital PR Industry Strategy Film 170

ImPRessions - Crenshaw Communications

AUGUST 19, 2020

Newsjacking involves injecting your brand into a breaking news story that isn’t generated by your organization. If all else fails, the calendar is filled with predictable occasions and events that editors and producers tend to cover regularly, like seasonal items, or live events like the Super Bowl or the presidential election. .

How To 334

How To Media Healthcare Survey 334

Buzzstream

MAY 25, 2021

Not tied to specific events or timelines : because of the investment of time required for this format, the promotion can often take place on an ongoing basis, as opposed to being tied to an event or day of the year. They may already exist: you don’t always have to create a brand new product.

Infographics 160

Infographics Data Blogging Mobile 160

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52

Ethics Communications Print Television 52