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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Amid budget cuts, tools like generative AI are ushering in a new era of creativity. But it’s just as important to ask why technology is important to the PR industry.

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AdTech Pubs Every PR Pro Should Be Reading

ImPRessions - Crenshaw Communications

Or, if you want to keep tabs on the latest campaigns and creative, check out the Hot Spots column. . The Drum covers plenty of different facets of ad tech, from data and privacy to the future of television, even eSports. There’s MediaDailyNews , Digital News Daily , MAD (not the satire magazine!), AdExchanger. and much more.

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Media Mix Modeling – A Fresh Approach

Onclusive

They began by choosing three or four television networks and magazines to promote the new products. The ability to analyze the effectiveness of branding or creative messaging elements. One of the earliest adopters of this model was Kraft. They used this type of analysis for their launch of Jell-O products decades ago.

Media 221
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Media Mix Modeling – A Fresh Approach

Onclusive

They began by choosing three or four television networks and magazines to promote the new products. One of the earliest adopters of this model was Kraft. They used this type of analysis for their launch of Jell-O products decades ago. Wondering if your marketing measurement platform fits the bill?

Media 195
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Media Mix Modeling – A Fresh Approach

Onclusive

They began by choosing three or four television networks and magazines to promote the new products. One of the earliest adopters of this model was Kraft. They used this type of analysis for their launch of Jell-O products decades ago. Wondering if your marketing measurement platform fits the bill?

Media 195
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Is Good Health the Key to Success in Life and Business?

wiredPRworks

She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. Her photographs and personal story have been seen in many international women’s magazines and home & garden magazines. Visit [link] for more info and to subscribe to Shawna’s newsletter.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. Mika: TMI is a PR firm, but I partner with other firms to provide my clients expert consulting on social media, marketing, branding or advertising. “Nail the elevator pitch.”.