Books Storytelling Viral Writing 
Cision
MARCH 31, 2015
A Roadmap to Multimedia Storytelling ,” a free e-book by Martin Waxman , provides today’s communicators with tips, best practices and strategies for creating content that excels in today’s visual and textual world. Get your e-book for free! Everyone wants to go viral, but it’s nearly impossible. Get the free e-book now!
ImPRessions - Crenshaw Communications
OCTOBER 13, 2016
Fall is an ideal time to crack open a book, and there are plenty of choices out there to stimulate a public relations professional’s appetite for ideas and inspiration. In the past, we’ve suggested books we found appealing to PR and marketing types, and here are some more fall recommendations that are sure to provoke new thoughts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
OCTOBER 21, 2015
In today’s digital age, there are two key ways to find success for both brands or individuals: remember to be human and solidify your storytelling skills. Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how. Measure Your Niche’s Density.
PR in High Definition
APRIL 25, 2022
Researchers in Denmark studied a range of media types; from movie ticket purchasing habits, popular books, Tweets, as well as Wikipedia attention time. Positive content is more viral. The slow and linear journey of a book is why it is so pleasing to race towards the end (no spoilers, please!).
David PR Group
JULY 21, 2014
What do every great movie, book and marketing campaign have in common? Anyone can write a blog which is easily searchable and findable. We can make our own videos which can “go viral” and reach millions of eyeballs. Have you seen examples of great storytelling lately? The answer: a great story. More on that soon.
Deirdre Breakenridge
APRIL 10, 2017
Not to mention all the conferences and travel you can write off! But before you post a viral video telling your boss you’re quitting your job , it’s important to make sure you’re ready for what it takes to be a successful PR business owner. Five years ago, no one expected their PR firm to have video storytelling capabilities.
Cision
JULY 20, 2015
Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Berger writes that a public product is one that is conspicuous and whose use can easily be mimicked by others. ” – Jennie Bev, writing in Psych Central. Something else was going on.
Expert insights. Personalized for you.
120 
Let's personalize your content