article thumbnail

Monday Roundup: Blogging for Veterans

Waxing UnLyrical

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. and I remember how, when I was just getting started blogging, I wondered how people could keep at it for years and years and years.

article thumbnail

6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Content like blogs and opinion pieces allow a CEO to show depth and personality, which helps build a distinct personal brand. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand. Two blog posts each week becomes a permanent SEO-friendly knowledge base.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SHIFT Shares: Websites to Help You Stay Smart

Shift Communications

Check them out below and start building up your knowledge base. Google Analytics Blog. WordStream Blog. SHIFT Blog. Christopher Penn’s Blog. Todd Defren’s “PR Squared” Blog. Scott Monty’s Blog (his “This Week in Digital” posts are a must-read). Chel Wolverton’s Blog. Brandchannel.

article thumbnail

INBOUND Recap: Introducing HubSpot’s Latest Product Updates

PR 20/20

HubSpot enabled offline Google ad conversion tracking with ad optimization events. The new custom report builder allows Marketing Hub users to compare contact, company, and deal data with email, landing page, and blog engagement data. Multi-language knowledge base. CRM-powered ads. Enhanced reporting.

article thumbnail

3 Valuable Tips To Establish Credibility Via Speaking Engagements

Polaris

Over the last (almost) 3 years, I’ve written more than 236 blog posts. Since I’m in the process of revamping my site and my blog, I toyed with the idea of just deleting the ones I didn’t like. That way Google won’t downgrade your site if they see a ‘not found’ error.”. Start by defining your knowledge base at a high level.

article thumbnail

PR in the age of Artificial Intelligence

Presspage

Though there is little doubt that automation will replace blue-collar jobs such as driving, how it will affect knowledge based, white-collar jobs such as public relations remains unclear. Whether machines will replace humans in the workforce is a topic that dominates the cultural and economic zeitgeist in 2017.

article thumbnail

How to Create Your Content Strategy From Scratch

Contently - Strategy

Enter: Google. If you have a unique data asset or you have some knowledge based on the work you do and the service that you provide, double down on that.” Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion.

Strategy 112