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How to Research Industry Trends Hassle-Free

Shift Communications

Why is this important and how does it impact the bottom line? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free. along with post content data. Senior Marketing Strategist. So why Google News , specifically?

Trends 142
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What Is Google Perspectives and How Will It Impact Content Strategy?

Contently - Strategy

These users prefer content that feels like it was created by an authentic person rather than something churned out by an SEO strategy. With Perspectives, Google is trying to prioritize unique creator-led content found in videos, Reddit threads, and social media posts over content like product pages, blog posts, and professional articles.

Google 52
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How to Overcome 7 Top Content Marketing Challenges

Cision

Content marketing has never been more important. A report from Content Marketing Institute (CMI) conducted in 2016 found that 47 percent of enterprise marketers planned to increase their budgets for content marketing over the following 12 months. Keeping Content Powerful And Unique.

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29 Advanced Digital Newsletters That Help You Learn

ZudePR

But the overriding one – and the one that concerns me here in this blog post – is the amount I have read. I’d even started a running blog to practice. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. These authors were blogging all the latest information.

Digg 104
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Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

You know how much I love to talk about social PR , right? So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time.

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How to Ideate a Successful Survey Campaign

Buzzstream

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. And each time, I came away more prepared and excited for the next piece of content. Enter Reddit. New to Reddit? While on Reddit, keep your eyes peeled.

Survey 90
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Our Most-Shared Marketing Blog Posts from 2018

PR 20/20

How will you make your marketing program even savvier in 2019? For a little inspiration, we pulled PR 20/20’s most-shared blog posts from 2018. We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. Best of luck in 2019!