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Pitches That Placed: How to Pitch Sources to Black Enterprise

OnePitch

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage, and a video interview , in Black Enterprise for its introduction to a valuable source. I knew that she was from the Bay Area and was familiar with the community.”. I was 100% sure that she would nail it in print and on camera.”. __.

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Domain Authority, Trust, and Thought Leadership

The Proactive Report

Just as with print publications, the top tier websites are harder to pitch. These once small startups understood how to leverage the new dimensions of trust and grew into thriving enterprises. Put together a “media” list of websites, blogs, influencers, and news sites that could publish your content.

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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

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Another PR Tech Startup Gets Venture Funding [PR Tech Sum]

Sword and the Script

The PR community needs the competition. In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs. Enterprise monitoring may cost more. That sounds promising. That’s the first in this month’s PR Tech Sum.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

To draw out their full potential for the favor of your brand, you must encourage them to endorse it or offer testimonials while collaborating on joint public relations initiatives involving cross-promotion efforts or sharing events with enterprises that complement each other. Sometimes, it just takes a little community spirit.

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FDA Guidance on Drug Advertising: Compliance Questions for Pharmaceutical Communications Professionals

ISEBOX

Oktavia has years of experience as a pharmaceutical communications professional, so she has a firm grasp on how to walk the narrow path of FDA regulatory compliance. She was managing print and TV ad campaigns long before she started using online and social media channels to promote her current employer, ABC Drug Corp. Thankfully, no.