PRSay
MAY 12, 2023
“Showing the human side of our executives is something we do often to share less about their corporate side and more about getting to know them as people inside and outside of the work environment,” said Amy Purcell, corporate storyteller for Fifth Third Bank. The second way to make numbers more relatable is to display them as infographics.
Sword and the Script
NOVEMBER 9, 2021
“In executing our mission of becoming the largest capital markets communication platform we have attracted over 2500 corporate issuers, along with numerous investment banks to our suite of products,” wrote Q4 Founder and CEO Darrell Heaps in a blog post. The report says journalism email open rates dropped 8% from 36% to 28%.
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Buzzstream
FEBRUARY 3, 2021
For example for a client that is a personal banking app, the main priority is now landing links from Money sections rather than Lifestyle, an alternative that may have been fine previously. However, if they’re an interior design company, a banking app, a property brand, a construction company etc. Infographics.
Sword and the Script
OCTOBER 21, 2014
Infographic: Millennials and Social Commerce. The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded. If you enjoyed this post, you might also like: Infographic: Social Media Short Hand for the un-Social CMO.
Sword and the Script
DECEMBER 10, 2019
” What’s happening in public relations is happening right now in independent journalism. Here are a few ideas: turn it into a blog post, prepare a webinar, submit it as a session for a conference, publish an infographic, repurpose content for social media, etc. The list goes on.
Contently - Strategy
APRIL 24, 2019
Think of it this way: RBC’s personal and commercial banking division will care about different topics than the insurance division. Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. I said, ‘What do you want to get out of what we do?’
Contently - Strategy
JANUARY 23, 2019
Aggregation is an old practice in journalism, and digital transformation has only encouraged it. “It’s worth thinking about what we actually want the standard fare of our data journalism—or explanatory journalism, if you prefer that more marketable description—to become,” he wrote.
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