Bianchi Biz Blog

MAY 18, 2023

PR agencies with deep experience in your sector (in our case, the automotive mobility space) have been down this road before with many other clients. Reach – Today, many PR agencies are focused on local markets but struggle with national work.

Agency 80

Agency Automotive Mobile Local 80

Waxing UnLyrical

MAY 11, 2016

Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. I’ve seen how it can establish trust early on in a client relationship, spike sales overnight and lead to valuable partnerships. It’s also just plain sexy.

Media Relations 40

Media Relations Media Measurement Conference 40

Bianchi Biz Blog

AUGUST 7, 2023

She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. My wife worked for the same newspaper at the time, and she stopped by their house to pick up some photos that we ran with the story, and she was warmly greeted.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Bianchi Biz Blog

JUNE 21, 2022

There’s no shortage of material to cover here, but I try to maintain coverage of the fundamentals: the how-to stories, coverage of regulatory issues, and coverage of successful people and companies in this space. I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare.

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Meeting Media Chemicals Radio 86

PR Fuel

NOVEMBER 2, 2021

If you don’t know how to write a catchy press release, the company you choose should offer this service at no extra cost. Look at your other options if a press release newswire can’t get you both local and international coverage through different outlets. Are your core audiences in the local, regional or national markets?

Writing 52

Writing System Automotive SEO 52

Buzzstream

JUNE 30, 2021

How to target correctly. For example, if I were to pitch a story with a subject line such as, ‘(Data) Speeding study reveals Kent is the worst UK hotspot’, to News Editors at regional publications, automotive sections of publications and nationals, it leaves no room for confusion at what the story is about.

Writing 71

Writing Pitching Study Data 71

prTini

JANUARY 6, 2017

local time (PT) to catch the the tweets out of fear that a Trump tweet could crash their stock and put their company into a frenzy. Many are saying they’ve learned how to get Trump Twitter alerts directly on their phone. Figuring out how to respond after being the target of a Trump tweet is too late. With more than $21.9

Crisis 28

Crisis Brand Branding Automotive 28