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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

These insights form the foundation for our infographic – a must-see for any PR pro! Saving the best for last, the newly released Nielsen Q3 2023 Total Audience Report shows over-the-air radio as the number one mass media in America , surpassing social media, online video, TV/internet-connected devices, and traditional TV.

Media 103
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PR’s Top Tech Tools

ImPRessions - Crenshaw Communications

Radio Guest List – the HARO of audio! Want to hear from producers and hosts of radio broadcasts and podcasts? By monitoring “speed of sharing” of articles, tweets, images, video and more, savvy users can find the top stories on varying topics in minutes.

Tools 147
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How to Spy on Your Competition & Steal Their Secrets

Cision

Achieving a certain number of articles per week. Article quality as defined by the number of shares. Each email pitch included these tactics: How would you describe the article to your mom? Cool infographics. An average article gets: 37,500 visits. Always keep the end game in mind. Hustle and pitch. Nieman Lab.

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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Images, videos, and infographics are other effective pictorial illustrations that can bring the story to life. For a blogger, you want them to share your story with their readers. Call to Action.

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How to Ideate a Successful Survey Campaign

Buzzstream

If you find coverage of a pre-existing survey, it’s essential to search for the original study referenced in the article. Rockmyrun did an extensive fitness survey last year that included lots of in-post data visualizations and an infographic. Looking at the kinds of coverage they received, it’s mostly radio sites: [link].

Survey 91
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Digital journalism is alive but is digital PR?

Norton's Notes

This includes the widely derided infographic, blogs, tweets and video through to clever more sophisticated social media applications. However, I have read numerous articles that online public relations or digital PR is now dead. The Guardian article continues: “BBC News led the way first in radio, then in television and then online.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

Achieving a certain number of articles per week. Article quality as defined by the number of shares. Each email pitch included these tactics: How would you describe the article to your mom? Cool infographics. An average article gets: 37,500 visits. Always keep the end game in mind. Hustle and pitch. Nieman Lab.