Advertising Financial Newspapers Technology 
Business Wire
MAY 18, 2017
In March 2017, Postmedia Network, Canada’s largest newspaper company, announced 54 layoffs at the Vancouver Sun and Vancouver Province newsrooms. Declining advertising dollars, low subscription numbers, and the emergence and disruption of digital have all contributed to the financial hardships affecting many Canadian news publications.
Sword and the Script
APRIL 2, 2024
Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.
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Stern + Associates
JANUARY 29, 2024
Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly. Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024.
Sword and the Script
APRIL 2, 2019
It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” The Role of Technology on the Legal Market.
Stephen Waddington
DECEMBER 30, 2019
Advertising value equivalent (AVE) is at the sharp end of this issue. She believes the same issues apply in advertising and PR. Purpose guides culture, provides a framework for consistent decision-making, and, ultimately, helps sustain long-term financial returns for the shareholders of your company.” It’s a theme that Topi?
Sword and the Script
FEBRUARY 6, 2018
It had a name that sounded like a daily newspaper – the “Herald” or “Courier” or something like that – but the “about us” section was telling. Trust and the Unlikely Reinvention of Advertising [UML]. 50% trust financial industry analysts. Technical expertise is particularly relevant to the B2B technology space.
Ishmael's Corner
MARCH 10, 2015
In a time when the media gravitates toward shiny objectives that trigger clicks, Stacey wasn’t afraid to tackle the most complex of companies and technology with the gusto of a meter maid about to make quota. Gigaom wanted to “to humanize the impact of technology.” Gigaom’s Stacey Higginbotham is part of this exclusive club.
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