Cision
JUNE 15, 2017
HPRA provides year-round programs, professional development seminars and networking among other services. . In general, PR is having a more profound impact on overall marketing initiatives and has come of age, much like Hispanic consumers. Nothing is out of your reach, but you need strategy, drive and commitment. Short Response: 1.
ImPRessions - Crenshaw Communications
MAY 22, 2017
Likewise, there are companies with multilayered stories that are best told through long-form content, or explained in a narrative form typical of a business or consumer magazine feature. Look no further than a smartphone to access expert opinion, analyst reports, reviews, or social media discussions about specific brands or products.
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Prohibition
APRIL 2, 2017
The PR industry, much like the advertising industry, has been challenged no end over recent years. The control of the brand became diluted as the consumer grew its share of voice. And so, now we are presented with a new market, a new landscape whereby brands are at the beck and call of the demanding consumer.
Solo PR Pro
AUGUST 2, 2022
Courses taught: Introduction to Public Relations, Public Relations and Advertising Writing, Health Communications, Non-profit Communications, Special Topics: Bateman PR Campaigns. DBC: I've always organized workshops and seminars, so you could say teaching comes naturally to me.
Sword and the Script
DECEMBER 5, 2017
These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. Sometimes the examples are businesses that are able to sell advertising across digital sites they’ve built. If there’s any doubt, kids do have a dramatic influence on consumer spending.
Sword and the Script
JANUARY 3, 2017
Like the famous Rolls Royce advertisement: ‘At 60 miles per hour the loudest sound was the ticking of the electric clock.’ They may have more in common with some segments of consumers, but it doesn’t mean that the basics are really different. So-called digital natives still have to affect the emotions and reasoning of the audience.
Communications Conversations
JUNE 5, 2015
I actually learned these words at a Franklin Covey Time Management seminar for my first job out of college (selling radio advertising). In the same way that many of the clothes in our closets are “clutter” that we don’t actually wear, many of the tasks consuming our time are “clutter”—or not essential. Four words: Accept.
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