Advertising Community Policies Storytelling 
ImPRessions - Crenshaw Communications
DECEMBER 29, 2017
Anheuser Busch seemed to take on immigration policy, however indirectly, in another Super Bowl spot. Visual storytelling will be better and easier. If you’ve any doubt about the power of visual storytelling, check out these superb examples by brands large and small. Nearly a year later, those moves seem almost like baby steps.
wiredPRworks
APRIL 27, 2020
Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? What happens when we build brands with STOP marketing as a customer design experience, not storytelling?
Sword and the Script
JULY 7, 2015
There’s a certain danger, or responsibility perhaps, that goes along with storytelling. The Discovery Channel kicked off its Shark Week amid criticism from the scientific community. For example in the 1980s Walter Mondale launched an attack advertisement on Ronald Reagan critical of his policies toward the elderly.
Ishmael's Corner
DECEMBER 7, 2014
Drilling down to the White House-created content, the press backgrounder reads like journalism starting with the absence of superlatives in the headline, “Strengthening Community Policy.”. They’re probably right, although I don’t think owned media has reduced the White House’s advertising budget.
Sword and the Script
JUNE 18, 2019
14) “I help communicate, promote, and sell new products or services to potential customers and other stakeholders.”. 22) “I am a storyteller and I look out for people.”. 26) “I help my boss communicate his goals and priorities to the entire workforce.”. 29) “I help communicate to different audiences what our company does.”.
Cision
OCTOBER 16, 2017
Chris Lynch: So, one of the pieces of value that I think communicators can bring to the rest of marketing is more insights around the market message. So, as an example, it used to be that, for instance, going into the journalism community and finding someone who wanted to jump that proverbial fence into PR and comms made a lot of sense.
wiredPRworks
APRIL 27, 2020
Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? What happens when we build brands with STOP marketing as a customer design experience, not storytelling?
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