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Who is Generation Alpha and How Can We Market to Them?

5W PR

Generation Alpha, born between 2010 and 2025, is the first generation to fully embrace the 21st century from birth. Growing up in a world defined by rapid technological advancements, globalization, and unprecedented access to information, Generation Alpha is poised to shape and redefine societal norms, consumer behaviors, and market trends.

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Luxury PR and Marketing: TikTok’s Potential for Luxury Brands

Prohibition

Luxury brands , traditionally known for their exclusivity and high-end appeal, have been hesitant to embrace TikTok and its unvarnished content. As the fastest-growing consumer group, Gen Z is projected to contribute to 130% of the growth in luxury personal items by 2025.

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What will PR technology look like in 2025?

Communications Conversations

I’m not sure I’m the right person to talk about “technology”, but I guess given my business and its connection points with digital marketing, I may know enough to be dangerous. Or, that you would be able to produce entire brand videos right from your smart phone? The fall of content marketing tech.

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Meet the 2030 Consumer

5W PR

These facts, along with the findings of a study into how the customer experience will be evolving by 2030 give a hint as to how brands might begin preparing to meet these upcoming challenges. Analytics software firm SAS partnered with Futurum Research in May 2019 to survey more than 4,000 consumers, tech professionals, and marketers.

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Unlike social media marketing, social commerce lets buyers find products while strolling through their feeds.

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Reputation Considerations Before Going “All In” On ChatGPT and OpenAI

Reputation Us

As a result, we believe conversational AI’s share in the broader AI’s addressable market can climb to 20% by 2025 (USD 18–20bn).” Only time and market feedback will tell us for sure. The system can help marketing professionals streamline their workflow by generating ideas and creating content quickly and efficiently.

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Three Reputation Considerations Before Going “All In” On ChatGPT and OpenAI

Reputation Us

As a result, we believe conversational AI’s share in the broader AI’s addressable market can climb to 20% by 2025 (USD 18–20bn).” Only time and market feedback will tell us for sure. The system can help marketing professionals streamline their workflow by generating ideas and creating content quickly and efficiently.