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PR Lessons From The Biggest Failures of 2023

ImPRessions - Crenshaw Communications

Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support. The smart play is to stand by a principled position with grace and weather the PR storm.

Banking 212
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5 Trends Shaping The Future Of PR (And How To Manage Them)

ImPRessions - Crenshaw Communications

Among the excellent content at the PROI 2024 Global Summit in Rio de Janiero was a gem of a panel on the top trends shaping the work we do, and a discussion of how we might meet or take advantage of them. Allies are like money in the bank, and like wealth, they take time to accumulate. Get internal buy-in. Set priorities.

Trends 203
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Helsinki, Finland – Growth Path Ahead

Landis PR

According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Inflation is expected to fall below 1% in 2024, strengthening purchasing power. Finns still trust the news media: The role of the news media in Finland is strong by international standards and Finns still have strong trust in the news.

Radio 64
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 198
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FIDIC contracts – what’s new for 2022?

Practical Law Construction

The title of my review of the last online FIDIC conference a year ago, FIDIC contracts – a preview of what is to come , now has a somewhat ominous ring to it as for the second year running the International Users’ Conference had to convene online in December 2021 due to the current COVID-19 situation. An EPCm Contract (2024).

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Maxim Behar: "I haven't seen a happy emigrant; I've seen many successful emigrants."

Maxim Behar

Just observe the videos shown on international television, if shown at all. Here, you can arrive with around 50,000 euros in your pocket or bank account and kickstart a business. However, in 2024, the world has fundamentally changed, especially after COVID. Host: Do you genuinely believe that? Maxim: Absolutely, without a doubt.

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How to Unlock the Potential of Content Marketing for Financial Services: Q&A with an Expert

Contently - Strategy

So, what should content marketing for financial services look like in 2024? It’s very common to have organizations where the client-facing and revenue-generating professionals come to internal marketing and communications staff at the 11th hour when they want materials created, often for a one-time event. Less is the operative word.