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5 Christmas reputation fails: geopolitics, alcohol and sexism

Reputation Antistress by Sergii Bidenko

However, marketing miscalculations and consumers' specific views of the world can cause reputational scandals even where they shouldn't have happened. Sergii Bidenko , Reputation and Crisis advisor, have prepared five examples of reputation crises that happened to well-known brands at Christmas.

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

I did my best to defend the company’s reputation. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” However, I learned a lot about reporters and pitching in that capacity.

Reddit 178
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Media pitching is harder than ever

Wadds Inc.

It remains an important means of building external reputation. Businesses accounted for less than one percent of editorial coverage on the internet in 2023 according to Trust Insights. Newsletters, podcasts and video are all growing as channels alongside app, online and print publications according to a Reuters Institute Report.

Pitching 124
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The Best Vendors to Solve 26 Common Communications Measurement Problems, 2023 Version

Katie Paine's Measurement Blog

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. Typically that should include blogs, podcasts, video, digital, print, and social. “Reputation Monitoring,” etc.)

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The Evolution of Earned Media: Navigating Change

Burrelles Fresh Ideas

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). And it’s not just public relations.

Media 98
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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

Despite the growing popularity of streaming services, cable and broadcast television still dominate TV viewing time in the US, comprising 53% of the overall viewership as of May 2023, as depicted in the chart below. Since 2016, there has been a slight increase in online news consumption and a slight decrease in print news consumption.

Radio 75
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The Anatomy of Attention

Doctor Spin

Retrieved November 22, 2023, from ScienceDaily website: [link] This phenomenon is not just confined to social media ; it’s a trend observed across various domains, suggesting a widespread cultural shift in how we consume and process information. Retrieved November 22, 2023, from EurekAlert! Retrieved November 22, 2023, from EurekAlert!

eBook 52