Communications Conversations

AUGUST 3, 2021

Companies want to learn and get better at social media marketing–yes, even in 2021. This probably surprises no one, given the keen focus on content in terms of budget and resources in almost all marketing departments in 2021. Bottom line: Social media is now your primary customer service channel.

Customer Service 205

Customer Service Social Media Marketing Media 205

Communications Conversations

AUGUST 3, 2021

Companies want to learn and get better at social media marketing–yes, even in 2021. This probably surprises no one, given the keen focus on content in terms of budget and resources in almost all marketing departments in 2021. Bottom line: Social media is now your primary customer service channel.

Customer Service 158

Customer Service Social Media Marketing Media 158

ImPRessions - Crenshaw Communications

MARCH 16, 2021

In 2021, marketers should reassess how they use Facebook and make full use of the tools it offers. Facebook Pixel, an analytics tool that can be installed on a website to measure Facebook Ad performance, lets you track leads across various devices and retarget visitors with ads on other platforms. It has a user base of 1.6

B2B 344

B2B Facebook LinkedIn Small Business 344

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. Media Measurement Reporting on established metrics isn’t enough today. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

Stephen Waddington

JANUARY 4, 2021

Here are the headlines and links to 15 trend reports for 2021. Happy New Year, reader. Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations.

Trends 155

Trends Technology Television Banking 155

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years.

Training 370

Training Media Training Reputation Crisis Communications 370

Doctor Spin

APRIL 17, 2023

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. Stuffed giraffe shows what customer service is all about. In 1975, a customer returned a set of tires to Nordstrom, even though the store had never sold tires before.

Strategy 52

Strategy Customer Service Airlines Hotels 52