Remove 2016 Remove Content Marketing Remove Digital PR Remove Social Media
article thumbnail

5 Ways to Improve Your Content Strategy

The Proactive Report

.” Jim Yu, CEO of BrightEdge, There is a positive side to the findings of this report – in house marketers and agencies are moving towards strategies that integrate SEO, SEM, social media and content marketing. DemandGen Report – 2016 Content Preferences Survey ). Altimeter ).

Strategy 149
article thumbnail

The Competitive Edge of Marketing Tools Stems from Application [UML]

Sword and the Script

A little more than a year ago, I recommended four Chrome extensions for digital PR professionals and episode #75 of the Growth Marketing Toolbox podcast by Nicholas Scalice tipped me off to a few more. The Old “New Media” and Marketing Tools with Novel Twists [UML]. Brands like Warner Bros.

Tools 68
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

40 PR tips that will super-charge your career

The Resolution Blog

What is Inbound & why should PR pros care? Iliyana Stareva shares 17 reasons why everyone in PR should take an inbound approach. PR planning for 2016? This trends tool will help build out your campaign content & influencer insight in seconds. Will ad-blocking bring more competition to PR? Or do they?

eBook 120
article thumbnail

Make Your Website a Tool to Grow Your Business

The Proactive Report

Source: SBA Gov 2016 ) Just over half of them (54%) have a website. Create content partnerships. Figure out which social channels are sending the most traffic and adjust your social media programs based on what you find. There are 28.8 million small businesses in the US, which account for 99.7% of US businesses.

Tools 113
article thumbnail

Leeds PR Agency Prohibition PR is looking for a PR Executive – is it you?

Prohibition

While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding.

Agency 48
article thumbnail

28 Observations from 28 Months as a Solo PR

ZudePR

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. 2016 Goals,” it says.

article thumbnail

The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.