Beyond PR

AUGUST 31, 2016

The good news: This session by Vertical Measures CEO Arnie Kuenn will show you how to drastically increase your organic traffic with a Content Gap Analysis. How to Use Customer Service and Community to Create Killer Content. Marketers are in the business of creating content that converts customers. – 11:50 a.m.

Content Marketing 52

Content Marketing Conference Video Analytics 52

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

JANUARY 7, 2020

Later, in 2016, the Agility platform was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. Cision kept the press release distribution service, while Innodata, then operating as MediaMiser, got the Agility media database and the media monitoring solution.

Tools 83

Tools Comparison Media System 83

Beyond PR

OCTOBER 25, 2017

Any dashboard analysis can be filtered in real-time by an unlimited number of custom fields, by region, by medium and all other filterable data points available. Jason Edelboim is President of Cision Americas, where he oversees sales, customer service and operations for the U.S.,

Communications 73

Communications Analytics Analysis Data 73

PRSay

MAY 18, 2016

If data is communication fuel, analysis is the racecar that gives it purpose. According to Cision’s State of the Media 2016 Report, 42 percent of reporters said communication professionals could improve their media relations by providing “information and expert sources.”. Data Closes Deals. After all, no two audiences are the same.

Data 106

Data Meeting Measurement Guidelines 106

Shift Communications

AUGUST 24, 2016

This mindset ignores more cutting edge analysis such as customer journeys, and even more “traditional” marketing funnel aspects related to PR. Data analysis skills , starting with Excel skills and moving beyond to basic statistics for things like standard deviation, are not in the humanities/English major toolkit.

Data 60

Data Marketing System Google 60

Beyond PR

DECEMBER 12, 2017

Are you providing advice or analysis? HubSpot reported in 2016 that 43 percent of readers skim online content. Steven D’Adamo is a client services representative for Cision. His areas of interest include the written word, customer service, and content marketing. What is the news announcement? Use multimedia.

Writing 75

Writing How To Infographics Pinterest 75