Waxing UnLyrical

DECEMBER 11, 2013

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Norton's Notes

JULY 23, 2015

I have been busy this week at Prohibition HQ, reading this and that, but something that really stood out to me was the interesting annual study on Social Journalism which is conducted each year by Cision and Canterbury Christ Church University. So are journalists are now saying they want to be pitched to on the phone less?

Social Media 28

Social Media Study Media Survey 28

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. How can this be? It’s all those posts that came before 2015.

Blogging 64

Blogging Analytics Google Writing 64

Sword and the Script

DECEMBER 10, 2019

As I’ve done in recent years, I’ve asked a whole bunch of smart people for their marketing predictions or PR predictions for the next year. And now on with the marketing and PR predictions for 2020. 1) Marketing embraces sustainability. 2) Marketing analytics enable better efficiency. “In 5) Marketers will slow down.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

PR 20/20

FEBRUARY 6, 2020

You guessed it, they’re each an opportunity to become a more educated marketer and professional. ??????. And if you want to absorb marketing news and insight from industry leaders during your commute with a new podcast, we’ve got you covered with 12 of our team’s favorites. This Old Marketing. and Epic Content Marketing.

Marketing 74

Marketing Conference Content Marketing Agency 74

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. How can this be? It’s all those posts that came before 2015.

Blogging 40

Blogging Analytics Google Writing 40

Sword and the Script

JULY 9, 2019

“In 2009, The Wall Street Journal published an article claiming that email was dead. Source: Marketo, The Definitive Guide to Engaging Email Marketing (2013). Twice in a week, I found myself having a conversation about email marketing. What’s the typical click-through rate on marketing emails? Two percent, right?

Study 92

Study Marketing Data Analysis 92

Shift Communications

APRIL 2, 2015

Toward the end of 2013, I realized that I wanted to grow in a different direction. The Agency had just sprouted a marketing technology team arm, and I had been itching to learn more in that area for some time. I was already starting to see the need to integrate our traditional PR practices with marketing tech. Marketing Land.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses.

Pinterest 52

Pinterest Writing Interviews Social Media 52

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Enlightened Self-Interest: The Pitch Email. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

Cision

MAY 11, 2015

With almost a decade of PR and marketing experience under her belt, Mercy has worked with nonprofit, entertainment and private sector clients. The Zimbabwe native received her bachelor’s in print journalism from Claflin University, and later received her master’s in communication from Johns Hopkins University. ​​ .’

Reddit 120

Reddit Social Media Comparison Pitching 120