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The Gift of Desperation

Ishmael's Corner

operation back in the 2011/2012 timeframe. As another means of differentiating our offering, our campaigns emphasize the building of online presence and search engine optimization (SEO). It turns out that high-quality content — that informs, educates and even amuses, ideally with a unique bent — is synergistic with SEO.

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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). has been exploring in her work on women in journalism.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

In my estimation, it was incredibly well-researched, balanced and objective (the sign of great journalism), making the crusade for PR practitioners to overcome the Spin moniker even more important. I used it three times in Public Relations 2011. The term has a lot of competition. It’s almost over-used.

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PR Is As PR Does

Waxing UnLyrical

This is a topic that is near and dear to my heart, though. Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Glad thats over with.

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The Top 50 Social Media Influencers on Twitter

Cision

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS.

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12 of the Best Marketing Podcasts that Will Up Your Game in 2020

PR 20/20

Both Christopher and John know their stuff, covering current news on social networks and AI, offering SEO and search insights, as well as best practices for email marketing and copywriting. He was also instrumental to HubSpot’s growth as its Chief Product Officer from 2011 to 2014. Where to start: 8/26/2019 You 2.0: Apple Podcasts.

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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising.

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