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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. has been exploring in her work on women in journalism. It’s a work in progress.

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PR Is As PR Does

Waxing UnLyrical

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Wanna Subscribe?

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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By By the way, the WSJ reporter on that byline used to write for PRWeek). PR Measurement: A Pulse Check on How Communicators Show Value. Indeed, I agree.

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Let Your Freak Flag Fly

Waxing UnLyrical

I wasn’t going to talk analytics or measurement ( Chuck Hemann , K.D. He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. And it paid off. So what does this all mean for you? Wanna Subscribe?

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Weekly Roundup: Time and Space

Waxing UnLyrical

Why God did not create the universe , by Stephen Hawking and Leonard Mlodinow, from the Wall Street Journal (you may not be able to read this online if you don’t have a subscription). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe?

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

I recently tried to get a big blogger to participate in a group blog project I am working on (in other words, an ask of far less magnitude than “write about me/my biz”). I will never again trust a review this individual writes. In journalism, reporters are never outright paid for favorable articles. Its almost sad. Cheesier [.]

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Weekly Roundup: A Chuckle Or Seven

Waxing UnLyrical

Note to Vivek Oberoi: now would be as good a time as any to get your head out of your a$$ , from The Secret Journal of Rakesh Jhunjhunwala Why: I’m not keeping with the fecal orifice theme intentionally, believe me. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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