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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

We will be making new investments over the coming months in talent and technology to advance the agency. My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. But AI is not just in your consumer life.

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Industry Consolidation Continues Among PR Vendors; PR Tech Sum: Onclusive, SocialChorus, Teletrax, iQ Media, Agility PR Solutions

Sword and the Script

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). 2) SocialChorus adds new employee comms products.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

We will be making new investments over the coming months in talent and technology to advance the agency. My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. But AI is not just in your consumer life.

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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. The web and the internet have enabled communities to form around an organisation, topic or issue.

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Survey questionnaires were completed by approximately 5,400 senior executives, public relations practitioners and employees. This is not the case in the era of the social web and I would argue never has been. Distribution is effected by web crawlers and search engines."

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Muck Rack Aims to be an All-in-One PR Tech Platform for Media Contacts, Outreach and Monitoring [PR Tech Briefing]

Sword and the Script

Muck Rack is a PR technology platform that helps PR find relevant media contacts, facilitates PR pitching and provides media monitoring The big players in PR technology have largely achieved their growth through mergers and acquisitions ( example ). Click any image for higher resolution.

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The Top 50 Social Media Influencers on Twitter

Cision

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host.