tag better-pr 
5W PR
NOVEMBER 28, 2018
Marketing lies in the ‘less definite’ category – while there is a lot you can do and measure to build a better campaign – there’s no hard and fast answer on what will be the end result. According to Pew Research Centre, 77% of Americans owned smartphones in 2017, a rise from 35% in 2011. Let’s look at the numbers.
Waxing UnLyrical
JANUARY 24, 2011
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Why do I like it?
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Waxing UnLyrical
AUGUST 27, 2010
If there’s a term that strikes more dread into the hearts of PR pros than the words “ Child Catcher &# did to those of Caractacus Potts and Truly Scrumptious… well, I haven’t come across it yet. Traditional public relations, branding and reputation programs suffer from some of the same challenges.
Waxing UnLyrical
NOVEMBER 22, 2010
Maddie : I think PR professionals are pretty savvy to the usefulness of tools like Facebook, Twitter, and LinkedIn to raise awareness when the conditions are right. And the smartest PR agencies get that you have to have a relationship with your community if your PR or marketing messages have any chance of getting anywhere.
Waxing UnLyrical
JANUARY 25, 2011
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: And why, once you’ve made said policies, you’ve gotta stick to them.
Waxing UnLyrical
DECEMBER 19, 2010
Five ways to make your listening reports better , from Chuck Hemann ‘s Analytics is King. The effect of brand building on search traffic , from PPC Blog. Why: PR pros are trying to learn more and more about SEO and using keywords smartly. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Read All About It!
Waxing UnLyrical
OCTOBER 1, 2010
Priya says, “This episode of #measurepr will share how CRT/tanaka leveraged social media to exponentially increase CRN’s brand visibility online and significantly multiply key metrics (web traffic, scorecard participation, positive mentions) resulting in the 2010 PRSA Silver Anvil award for CRN in the Reputation/Brand Management category.&#
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