Buchanan PR

SEPTEMBER 19, 2022

How surprised I was to see that I was watching a broadcast from Cheddar News, a live-streaming business news network that launched in 2016. Founded in 2016, Axios is an American news website that produces “smart, efficient news, worthy of your time, attention, and trust.” As always, do your homework and never pitch blindly.

Journalism 52

Journalism Media Financial Local 52

Sword and the Script

JULY 7, 2020

Around 2010, I worked for a PR software vendor that occasionally rattled the CRM idea, but it never really got traction in the market. New features the company highlighted is personalization – the ability to add the first name of a contact to an email pitch – and more flexibility to update your media list.

Technology 123

Technology Publicity Software Print 123

Presspage

APRIL 12, 2018

By 2010, three decades later, there were four PR professionals for every journalist in the U.S. In 2016, Heliograf created more than 500 articles in the same time frame. How can brands take a stand and stop their over reliance on pitching media via traditional PR efforts? It’s just a fact of life. ” 5.

Company 111

Company Media Journalism Report 111

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and. Measure is the dashboard and analytics.

Software 117

Software Tools Publicity System 117

Sword and the Script

APRIL 10, 2018

In turn, I put together a pitch with a link and reached out to reporters I thought would be interested. For example, in 2010 or so, a decent press release could create an impressive digital footprint, search engine visibility and drive substantive referral traffic. We couldn’t get in to post and distribute an announcement. million.

Engineering 72

Engineering Content Marketing Analysis B2B 72

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. In fact, the 10 most-popular posts for 2015 were posts from 2009, 2010 and 2013 respectively. it’s hard to justify such a dramatic decline in post volume.

Blogging 64

Blogging Analytics Google Writing 64

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. In fact, the 10 most-popular posts for 2015 were posts from 2009, 2010 and 2013 respectively. it’s hard to justify such a dramatic decline in post volume.

Blogging 40

Blogging Analytics Google Writing 40