wiredPRworks

MAY 18, 2022

As a member of the Entrepreneurship Hall of Fame, he has also taught entrepreneurship as an adjunct professor at the Illinois Institute of Technology. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Small Business 52

Small Business Social Media Radio Media 52

Shift Communications

MARCH 3, 2016

While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all. SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . Julie Frey. Account Manager.

Interviews 60

Interviews Conference Creativity Community 60

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking. As expected, the “big” banks offer something in all of these areas.

Banking 79

Banking Financial Advertising Advertising 79

Sword and the Script

DECEMBER 30, 2017

What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. Everyone is doing “more content” when what might actually make the budget go further is a little planning, creativity and even daring to be different. 6) Thought Leadership Actually Requires Thought and Leadership.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Sword and the Script

FEBRUARY 16, 2019

I sense we are reaching that point in marketing, with respect to data and creativity. This is the role of creativity in marketing: to drive an emotional connection and feeling of belonging. Where every business has data, perhaps even the same data, we cannot have, by definition, the same creativity.

Creativity 78

Creativity Study Survey Advertising 78

PR 20/20

SEPTEMBER 21, 2016

As the largest content marketing event around, the opportunities to learn trade tricks, network with leading influencers and fuel creativity are endless. In 2008, Marcus Sheridan ( @TheSalesLion ) was a pool guy. Leadership must be bought in , and marketing and sales working in tandem, for content marketing to succeed.

Content Marketing 40

Content Marketing Marketing B2B Video 40

PR Job Coach

NOVEMBER 26, 2020

Ageism, the practice of sunsetting experienced pros , has been with us in the work force for many years but today has become a routine practice in technology and many other industries. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274