Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. What was it like to work with sponsors during the 2008 Beijing Olympics? But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out.

Local 120

Local Newspapers Retail Sports 120

wiredPRworks

FEBRUARY 14, 2022

She has worked with mission-driven organizations throughout her career and is a thought leader providing leadership in all aspects of data-driven integrated marketing and communications. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Her podcast, Growing Social Now, launched in 2021.

Social Media 52

Social Media Trends B2C Media 52

Cision

JANUARY 20, 2016

For Scott Beaudoin, corporate social responsibility isn’t just good for society; it’s a necessary business practice. Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Communications Conversations

DECEMBER 13, 2019

I mean, I started this blog in 2008 and I got sideways looks. He posted agency and corporate PR news. Over time, it became a critical leadership resource. So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. And, he was prolific.

Blogging 78

Blogging Agency Community Local 78

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Sword and the Script

FEBRUARY 16, 2019

Bruell noted: “More than one-quarter of respondents said the greatest advantage of having an internal agency was ‘knowledge of the brand,’ while 20% said the greatest advantage was the group’s ‘knowledge of the business.’ Growing any team is a leadership challenge. It’s not the only study to point to this trend.

Creativity 78

Creativity Study Survey Advertising 78

Stephen Waddington

AUGUST 27, 2018

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Communications 60

Communications Analysis Web Handbook 60

ZudePR

MAY 31, 2015

“When I first started blogging in 2008, it was to document my own journey through a changing media landscape, knowing PR needed a new approach. Stuart is an international PR adviser, speaker, trainer, and blogger. “My digital reach (and inspiration) is international and relatively unconstrained by time zones.

Communications 81

Communications How To Blogging Content Marketing 81

PR Conversations

MAY 3, 2016

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. A new term coined: responsible leadership. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. A new approach to leadership.

Employee 40

Employee Leadership Communications Internal 40

Mark My Words

APRIL 6, 2018

Yet there is little to prepare even the most media savvy executive for dealing with crisis once the internal support network begins to turn on you, with many boards happy to see leaders hung out to dry. The memo from corporate PR is for CEOs is keep heads well below the parapet. There is something regrettable here.

Crisis 60

Crisis Policies Corporate Facebook 60