wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. In a stroke of marketing brilliance, David included over 160 bloggers/contributors in the first edition. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR.

Marketing 118

Marketing Social Media Trends Instagram 118

Mindful Marketing

JUNE 15, 2015

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. Random Acts of Marketing, was published in 2003 and Drew and Australian marketer Gavin Heaton created the Age of Conversation series of crowdsourced books in 2007.

Interviews 50

Interviews Marketing Financial Insurance 50

wiredPRworks

MAY 23, 2022

Almost nobody, except maybe David Letterman, was making top 10 lists in 2007. To date, I’ve written 373 posts about LinkedIn. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Why would anyone want 10 ways?

LinkedIn 52

LinkedIn How To B2B Social Media 52

Waxing UnLyrical

NOVEMBER 21, 2011

Back in 2007, my co-founder, David, and I kicked around ideas fairly similar to what Klout does today. One of our early advisors said, “So in a nutshell, you’re giving people their social credit score, right?” She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian.

Measurement 83

Measurement Advertising Advertising Data 83

Practical Law Construction

APRIL 22, 2020

In the pre-Coronavirus age, I wrote a blog post about issues that arose in Meadowside due to the nature of the third party funding in that litigation. This has given rise to a more liberalised market for the development of alternative business models, particularly from the providers of claims management services , compared with other sectors.

Insurance 52

Insurance Insurance Exercises Construction 52

Maxim Behar

NOVEMBER 15, 2023

There is no Bulgarian word for marketing and many other things. Every morning as I drive my little car to the office, I mentally imagine who I will see, which colleague I will say good morning to, who I will smile to, and from whom I will learn something interesting about the project I will work on. I think it's very clumsy.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Contently - Strategy

DECEMBER 5, 2019

Sure, marketers in these industries deal with more regulations and bureaucracy than someone who works for Red Bull. million for their content marketing budgets in 2019, per Contently research. The second part explores tips and strategies marketers can use to stand out from their biggest competitors and create content that performs.

Financial 111

Financial Industry Report Insurance 111