Remove 2006 Remove Blogging Remove Consumer Remove Creativity
article thumbnail

How Can Financial Services Organizations Use Social Media?

wiredPRworks

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Bank, Capital One and TD Bank discover ways to motivate consumers to act.

article thumbnail

Join #PRStudChat on April 18th to Discuss Marketing Consumer-Based Products with a Government Agency

Deirdre Breakenridge

There are opportunities that exist for consumer brands to market within the purview of a government agency. ET, special guest and co-host, Tyler Madison, Program Manager at Kentucky Proud, will lead a #PRStudChat discussion on “Marketing Consumer-Based Products With a Government Agency.” If so, how? Is PR Right for me? ”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Behind the Headlines with Crosby Noricks

Cision

I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. Simultaneously, I was devouring fashion blogs, particularly those that had an intelligent point of view and strong voice. 10 years later, the answer is a definitive yes!

Fashion 227
article thumbnail

Public Relations Objectives

Doctor Spin

In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets.

article thumbnail

Creativity Is What We Need Every Day

Bad Pitch Blog

Creativity is almost impossible to define. According to consumer-insight researchers at Lucid Incorporated, every person recognizes he or she has it, but its meaning varies widely. A lawyer they interviewed saw his mountain-bike riding as highly creative because it gave him inspiration for his cases. Daydream, believe it.

article thumbnail

The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis

Sword and the Script

I first met Sophie years ago when she led the marketing team for PRWeb, while I led PR for Vocus, which had acquired PRWeb in 2006 (Vocus was since been acquired by Cision ). B2C marketing is more relatable as in most cases you can see yourself being the consumer of that product. 3) Can you provide an example of a strategy work?

B2C 56
article thumbnail

How to Get On in New Communications: Be Nice

ZudePR

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.