2006 Advertising Local Marketing 
Mindful Marketing
FEBRUARY 4, 2024
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing Where do you go for a good laugh – TikTok, a favorite podcast, late-night TV monologues? A member of the PSP since 2006, Lieutenant Adam Reed is the PSP’s Communications Office Director.
wiredPRworks
APRIL 13, 2022
McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Before joining McGuffin, Chris launched a digital promotion agency, Slant Marketing, and grew it to more than 25 people. About Growing Social Now.
wiredPRworks
JUNE 10, 2020
Way, way, way back in 2006 I wrote about how we got the Nintendo Wii in eight minutes. In the last three months, Yappa has soared to 78 million page views, and continues to partner with local and national community initiatives. Ziff Davis publishes in 25 languages and partners with local publishing operators across 112 countries.
Solo PR Pro
AUGUST 2, 2022
For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. That has evolved into a broader course, PR and Marketing for the IECs.
Stephen Waddington
JUNE 21, 2018
In time it also turned its attention to shared and paid, as search and social media advertising and promotion matured. It’s why much of the local and regional media is on its knees. Advertising, at least in Europe and the US, has shifted from local and national media to Amazon, Apple, Facebook, Google, and to a lesser extent Twitter.
Journalistics
MAY 26, 2015
For those of you working in digital marketing or related fields, this should come as no surprise to you. This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Why are mobile visitors less valuable?
Journalistics
MAY 26, 2015
For those of you working in digital marketing or related fields, this should come as no surprise to you. This may be intentional, as mobile visitors are less valuable to advertisers (and therefore publishers) according to Pew (validated by comScore data). Now I don’t know about you, but I haven’t listened to a podcast lately.
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