2003 Brand Strategy Technology 
The Hoyt Organization
OCTOBER 9, 2023
Since its launch in 2003, LinkedIn has undergone many minor and major changes. 4 New Changes To LinkedIn To Make The Most Of Let’s look at the beneficial LinkedIn changes that could boost your social media marketing strategy and recruiting efficiency. AI Tools And Technology LinkedIn has also incorporated Draft with AI.
Cision
NOVEMBER 2, 2017
In fact, nearly 60 percent of brands who are members of the Association of National Advertisers say they have in-house creative teams, which is an increase of about 18 percent over the past seven years. Agencies also need to be educated on your internal data, technology platforms, and processes, which can be cumbersome and time-consuming.
ImPRessions - Crenshaw Communications
NOVEMBER 3, 2016
Glamour Magazine has anointed “women of the year” since 2003 and receives reasonable media coverage for it, though mostly in their own magazine. For some, this would seem a risky strategy that could have easily backfired. Bono named Woman of the Year. That historic cocktail? Turns out it’s a fake. That’s it.
Beyond PR
JANUARY 16, 2018
Cision Communications Cloud ® ’s “Matterhorn” release arms communicators with the tools they need to deepen their understanding of what influencers say about their brand on social channels and how that shapes the behavior and sentiment of their target audience. . Canada and Latin America, as well as Cision’s Global Product organization.
Katie Paine's Measurement Blog
NOVEMBER 17, 2022
Including everything from how to communicate while the Russians invade your country to how to measure an entirely new way of branding, called “unbranding.” (Yes, and Where is measurement technology leading us? Read how to measure an unbranded campaign in our article Unbranding: The Ultimate in Branding Understatement.
PR in High Definition
MAY 31, 2022
As revealed in Netflix’s new documentary , ‘White Hot: The Rise and Fall of Abercrombie and Fitch’ , today’s company is very different from the brand of the 1990s and early 2000s. If we look a little deeper, we see that this was not merely a surface level PR strategy – you want what you can’t have, right?
Beyond PR
OCTOBER 25, 2017
Without a solution to organize and optimize these day-to-day activities at a strategic level, brands drown in the noise of the media, making it impossible to engage target audiences in the most impactful way. On average, brands are able to generate a 650 percent ROI for every dollar invested in influencer marketing.
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