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An Ethical, Decision-Making Model to Consider

PRSay

How do we ethically communicate and make decisions in a manner that considers the best interests for all — including employers, clients, members of key publics and stakeholders? Bowen , now an associate professor in the School of Journalism and Mass Communications at the University of South Carolina, found in 2002.

Ethics 144
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The Four Models of Public Relations

Doctor Spin

These four models—the press agentry, public information, two-way asymmetrical, and two-way symmetrical—are essential building blocks for crafting comprehensive communication strategies that cater to an organization’s diverse needs. The organisation engages in two-way communication to persuade and establish power structures.

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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

The power of ideas and proper communication is one that cannot and will not be underestimated. Which strategic positioning direction should clients pursue, what kind of media material should be featured and how important it is to create relevant and eye-catching messaging content are integral to each and every digital communications effort.

SEO 120
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Meeting CIPR President candidate Mandy Pearse

Stephen Waddington

I valued Mandy’s counsel on CIPR Governance issues and engagement with public sector communications communities during my time as President in 2014. As an MBA holder she’s among a group of practitioners that have been driving communications at board level for more than two decades. Ethical communication is at the heart of this.

Meeting 96
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Maxim Behar: Politics in the modern world must be entirely dependent on the opinion and operations of business

Maxim Behar

The first, of course, was the exit from this two and a half years long pandemic, which for many reasons confused the way of doing business, the way of communication between people. The second is different communications. And again, we saw that there is another way of communication, another way of success and another way of working.

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Meeting CIPR President candidate Pete Holt

Stephen Waddington

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. Internal communication and employee engagement have emerged as critical functions in the past six months. I’m backing Pete Holt for CIPR President in 2022. Where do you stand on the PRCA?

Meeting 78
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PR history – prospecting for archival gold

PR Conversations

Both men were active in the International Public Relations Association (IPRA) in the 1960s and 1970s, a period when public relations was expanding as a communication practice in Europe and North America. In the various boxes were bureaucratic papers from 1953 to 2002, some preceding IPRA’s formal establishment in 1955. References.

Ethics 75