PRSay

OCTOBER 18, 2019

Spin has always been defined by bias, but over the years it’s acquired an increasingly negative connotation, particularly for the communications profession. Many people think spin is synonymous with public relations; in fact a 2002 biography of PR pioneer Edward Bernays is called “The Father of Spin: Edward L.

Ethics 127

Ethics Television Course Reputation 127

Doctor Spin

APRIL 30, 2023

These four models—the press agentry, public information, two-way asymmetrical, and two-way symmetrical—are essential building blocks for crafting comprehensive communication strategies that cater to an organization’s diverse needs. The organisation engages in two-way communication to persuade and establish power structures.

Publicity 52

Publicity eBook Ethics Resources 52

Maxim Behar

SEPTEMBER 27, 2022

The first, of course, was the exit from this two and a half years long pandemic, which for many reasons confused the way of doing business, the way of communication between people. The second is different communications. And again, we saw that there is another way of communication, another way of success and another way of working.

Government 52

Government Tourism Ethics System 52

Maxim Behar

NOVEMBER 15, 2023

It is a real pleasure for me to introduce to you the President of the World Communication Forum Association, the Bulgarian journalist, businessman, diplomat, and PR expert Maxim Behar. Media drives the communication between people around the world. Maxim: I don't believe there is your way of communicating and our way of communicating.

Hotels 64

Hotels Newspapers Journalism Ethics 64

PR Conversations

OCTOBER 27, 2023

I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication. I continue to believe the cyber media have great potential for research and listening, but I also see great potential for dialog, or two-way symmetrical communication.

Reputation 52

Reputation Social Media Internal International 52

PR Conversations

SEPTEMBER 18, 2011

The secret of their success is often stated as strong communication and relationship building skills – however Romy Frölich identifies this as a “friendliness trap” which stereotypes women and impacts on their career progression.

Publicity 40

Publicity Ethics Course Data 40