5W PR

AUGUST 10, 2021

Instead of running ads that were male-centric, they decided to start a discussion between couples around the country around body wash, and managed to convince many women to stop buying their partners female-targeted products. It did this successfully with a bold marketing campaign.

Brand 88

Brand Branding Marketing Viral 88

OnePitch

SEPTEMBER 21, 2022

Travel + Leisure reaches “more than 16 million travelers every month, and our team includes a network of hundreds of writers and photographers across the globe, all providing a local eye on the best places to stay, eat, see, and explore.” Louis area. Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: .

Travel 83

Travel Pitching How To Guidelines 83

ImPRessions - Crenshaw Communications

MAY 11, 2022

One of the more fascinating aspects of a great PR program is the visibility it generates beyond earned media. People usually think of media pitching and press releases when they think about public relations. Our team accomplishes this targeted exposure through executive content and the all-important conference speaking opportunities.

Conference 156

Conference Privacy Advertising Advertising 156

PRSay

JUNE 28, 2021

My years of experience working in business development and client acquisition at global PR agencies would serve me well over the coming months. My years of experience working in business development and client acquisition at global PR agencies would serve me well over the coming months. People told me I was crazy.

LinkedIn 149

LinkedIn Crisis Agency Crisis Communications 149

Landis PR

JULY 19, 2021

We decided to publish an updated version of this popular blog since it provides valuable information for PR and marketing professionals. PRGN is a connected network of 50 public relations firms serving key markets around the world. PRGN is a connected network of 50 public relations firms serving key markets around the world.

Blogging 119

Blogging Case Study Journalism Resources 119

Cision

OCTOBER 2, 2017

While many people who identify as Hispanic in the United States receive their news in English, that trend may be due to a lack of Spanish translations rather than a desire to consume news in English. With a population of around 57 million within the U.S., Use Mobile Destinations.

Community 225

Community Pinterest Mobile Television 225

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. Prior to that, he served as CNBC's Editorial Manager in London and was the Senior Editor, Markets and Finance in the United States.

Internal 152

Internal International Media Pitching 152

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

2019 was a landmark year for those who work in cybersecurity PR, and not in a good way. Each is relevant fodder for PR teams looking to take advantage of their clients’ expertise as thought leaders. Each is relevant fodder for PR teams looking to take advantage of their clients’ expertise as thought leaders.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

2019 was a landmark year for those who work in cybersecurity PR, and not in a good way. Each is relevant fodder for PR teams looking to take advantage of their clients’ expertise as thought leaders. Each is relevant fodder for PR teams looking to take advantage of their clients’ expertise as thought leaders.

Trends 156

Trends Healthcare Government Leadership 156

Deirdre Breakenridge

MARCH 8, 2017

What role does content play in building relationships and a community around your brand? Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships. And much more!

Radio 170

Radio How To Community Storytelling 170

NewsWhip

MAY 21, 2020

Although engagements for the Daily Mail did drop around 10 percent from their peak in March, the number was still the highest it has ever been if March were excluded. CNN had the opposite experience, actually gaining engagement around 20 percent to leapfrog NBC into second place. Here are some of the key takeaways: .

Facebook 128

Facebook Journalism Newspapers Analysis 128

Burrelles Fresh Ideas

FEBRUARY 27, 2024

This post is part of our monthly roundup series, where we identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. When it comes to capturing attention, the Super Bowl reigns supreme, setting the gold standard for marketers around the globe. and Jermaine Dupri.

Sports 85

Sports Television Advertising Advertising 85

Maxim Behar

MARCH 12, 2024

Regarding social media, a PR professional must be everywhere and on top of everything. A tiny portion of PR is designed to serve corporations’ CEOs and senior management. That is primarily linked with the individual social experience of a PR professional, which is a necessity. PR is not an elitist industry.

Ethics 64

Ethics Social Media Local Corporate 64

Bianchi Biz Blog

MARCH 4, 2021

The state of transparency in corporate sustainability reporting by U.S. That’s one revelation from the newly published Global ESG Monitor (GEM) – a study of ESG reports from the largest listed companies in Europe, the United States and Australia. We could see that the European indexed companies perform better.

Report 87

Report Company Financial Study 87

Shift Communications

OCTOBER 7, 2016

On a personal level, I love losing myself in a riveting narrative – whether I’m following Sherlock Holmes as he seeks to solve his newest mystery or sitting in the Boston Globe newsroom next to Sacha Pfeiffer. However, as you develop your skills in the PR field, taking the lead and changing the game can result in great rewards.

Guidelines 129

Guidelines Trends Industry Financial 129

The Stalwart Blog

NOVEMBER 22, 2016

Thankfully my PR instincts are kicking into high gear. This should be a portable one that can tour all of Trump’s properties around the globe. Yes, I know the last state I listed hasn’t legalized pot yet, but I’ve been through there. I could fix this. Seriously I could. Trump’s in a real pickle for a couple of reasons.

Energy 60

Energy Government Social Media Twitter 60

Waxing UnLyrical

NOVEMBER 3, 2014

this week’s roundup features seven posts from around the web focused on business lessons learned from politics. Why: State and government officials from all over the globe are using Twitter to connect with the public. PR Measurement Lessons from Election Day. PR Measurement Lessons from Election Day.

Customer Service 68

Customer Service Social Media Resources Government 68

Bianchi Biz Blog

MARCH 18, 2021

This post originally appeared on the Public Relations Global Network (PRGN) blog. Doing your first ESG (environmental, social and governance) report is not as simple or straight-forward as it seems. In no way are we trying to deter you from producing your first ESG report. Like doing anything for the first time you get things wrong.

Report 79

Report Company Data System 79

Sword and the Script

OCTOBER 1, 2019

The solution providers serving the PR and communications space have been busy. You can find previous summaries neatly organized under the PR Tech Sum and this page explains what vendors who aren’t on the list but would like to be added can do to make that happen. And now onward this month’s PR technology summary….

Pitching 61

Pitching Analysis Report Video 61

5W PR

JUNE 6, 2022

And as all of those elements are changing, so should the PR strategies that companies are using so they can adapt and cater to everyone’s needs. Consumer Focus. This gives public relations a great opportunity to make impactful decisions for the target audiences.

Trends 88

Trends Data SEO Consumer 88

MaccaPR

JUNE 8, 2017

Regularly beating KFAN in the time slot each Sunday afternoon, Roshini discusses the latest news and politics from Minnesota and around the nation and globe. As a PR guy who himself has been a guest on her show, I’m a fan. In this age of blogs, podcasts, Instagram and YouTube, are radio talk shows still relevant?

Radio 89

Radio Instagram Pitching Interviews 89

Sword and the Script

JANUARY 20, 2015

That’s according to the new 2015 State of Marketing Report which Salesforce recently published. The company that coined the marketing cloud conducted the survey online in October and November 2015 an earned responses from 5,053 marketers around the globe. Marketers don’t agree on marketing’s most pressing needs.

Marketing 60

Marketing Mobile Survey Advertising 60

Beyond PR

MAY 17, 2018

Cision’s 2018 State of the Media report surveyed 1,355 journalists around the world about various media-related issues and one of the takeaways is that reporters and editors do believe multimedia, especially video, will become a bigger part of their jobs. Learn Valuable Insights From Journalists Around the World!

Infographics 54

Infographics Print Video Real Estate 54

Buzzstream

FEBRUARY 1, 2024

PR Outreach Templates In the fast-moving world of PR, getting placements depends on many things going right. If you don’t put the time and effort to personalize your email outreach, you will most likely get little to no results. Like in link building, quality beats quantity with email outreach.

Pitching 87

Pitching Infographics Survey Resources 87

Mark My Words

MARCH 11, 2021

Following the sparse reactionary statement from the royal family and the abrupt departure of Piers Morgan, The Drum asks PR professionals and a pre-eminent royal family expert to define what impact the interview has had on the key players. But what have the revelations done to reputations? No one knew she was dealing with that.

Interviews 60

Interviews Reputation System Construction 60

Beyond PR

JULY 18, 2016

And with global attention turning to Brazil, many organizations are wondering how they can win PR and marketing gold in the host country. And with global attention turning to Brazil, many organizations are wondering how they can win PR and marketing gold in the host country. The short answer: Only if it is done right. counterparts.

Media Relations 40

Media Relations Print Media Newspapers 40

Stuart Bruce

NOVEMBER 11, 2016

Like millions of people around the world I’m horrified by the election of Donald Trump as the next president of the United States. It is the failure of professional politics to acknowledge the fundamental changes that are reverberating around the globe. Failure of professional politics.

Communications 154

Communications Data Policies Twitter 154

Beyond PR

MARCH 31, 2017

From The Globe and Mail: . The guidance steers Canada in a different direction from the United States, where the Securities and Exchange Commission allows companies to report key information first through social media outlets as long as they alert investors which platform will be used. Well… not so much. .

Social Media 40

Social Media Policies Guidelines Media 40

Communications Conversations

MAY 3, 2016

Each year, I give recent grads the floor here and showcase some of the best PR students across the country. A few reasons: 1) I believe in giving back and helping students along–just like so many helped me out as I began my career, 2) It’s an extension of my work on the Winona State Alumni Board, and 3) These kids are incredible!

Sports 0

Sports Leadership Internal International 0

Maxim Behar

MARCH 11, 2021

Maxim Behar observed the government’s major breakthrough in global tourism and the opening of the country’s borders for tourists around the globe on March 25. Host: March 25 marks the upcoming opening of the Republic of Seychelles borders to tourists from all countries, regardless of their vaccination status. Maxim Behar: Hello!

Tourism 52

Tourism Government Hotels Travel 52

Beyond PR

JULY 20, 2016

A lot has changed since Herbert Muschel launched PR Newswire in 1954, but one thing hasn’t: The press is still a fundamental element of our society. Be transparent: State your objective and sources early on, and provide links that direct readers to useful information. What you say and how you say it can make or break that credibility.

Media Relations 40

Media Relations Media Local Healthcare 40

Beyond PR

JUNE 3, 2016

And because IR and PR often don’t have the same specific objectives or report to the same supervisors, it’s not uncommon for each team to work independently with little to no collaboration. Falling prices and shrinking profits have created a challenging environment for businesses across the globe. This is a mistake.

Comparison 40

Comparison Financial Internal International 40

PR Conversations

MAY 9, 2017

PRoust Questionnaire answers from Kim Blanchette: What is your most striking characteristic as a PR practitioner? PRoust Questionnaire answers from Kim Blanchette: What is your most striking characteristic as a PR practitioner? What is your principal fault as a PR practitioner? What is your favourite occupation in PR?

Energy 53

Energy Measurement Internal International 53

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. Host: A big ‘Hi’ to all the lovely viewers watching this program. Welcome to the show Maxim, how are you doing? Maxim: It came naturally.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Mark My Words

AUGUST 2, 2021

The Telegraph It feels portentous now watching Johnny Depp in Edward Scissorhands, seeing the peculiar tenderness he brought to a role that turned him from ’80s heart-throb into ’90s indie icon (and earned him his first major awards nomination – a Golden Globe for best actor). His dysfunction seemed bound to his relationships.

Film 60

Film Reputation Writing Instagram 60

wiredPRworks

AUGUST 2, 2016

If you’re wondering how other marketers feel about our industry right now, take a look at the Marketers’ Confidence Index. Conducted by American Marketing Association [AMA] and Millard Brown Vermeer , the survey measures the degree of 1,028 U.S. marketer’s optimism as expressed through their organizational spending and growth. What jumps out at you?

Leadership 40

Leadership Survey Enterprise Conference 40

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. 1) February 18, 2014: Enter GTCR .

Technology 12

Technology Software Company Marketing 12