ImPRessions - Crenshaw Communications

MAY 3, 2021

For example, a retail tech business may focus on price optimization technology, but it may have executives who can speak to broader trends within certain retail verticals or retail as whole — trends like multichannel retailing; micro-fulfillment; or artificial intelligence applications. Don’t fear the vertical.

Retail 368

Retail Media B2B Pitching 368

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. technology, CPG, financial services, etc.)—make However, not all brand and PR agency relationships are created equal.

Agency 195

Agency Strategy Communications How To 195

Onclusive

DECEMBER 14, 2021

It is also necessary to understand which journalists and media outlets actually contribute to your business outcomes and growth, so you can focus your resources on making the most impact for your brand. It’s important to know which databases are kept fresh and up-to-date. Who wants to spend their time putting together manual reports?

Tools 370

Tools Report Comparison Media 370

NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Wadds Inc.

MAY 19, 2024

The report argues that the current role of corporate communications has been elevated significantly because of geopolitical uncertainty, technological disruption, societal shifts, and heightened stakeholder expectations. These technologies provide deeper insights and facilitate more effective and ethical decision-making processes.

Report 64

Report Communications Public Affairs Ethics 64

Critical Mention

AUGUST 2, 2018

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. To maintain a competitive edge companies need to effectively use technology that makes sense for their specific needs.

Technology 60

Technology Crisis Communications Pitching Software 60

Wadds Inc.

SEPTEMBER 19, 2023

The public relations profession will continue to need human skills such as emotional intelligence, ethical reasoning and strategic judgement that technology cannot replicate. You can download a copy of the report from the AI in public relations resources page on the CIPR website. Today’s report cements that thinking,” said Valin.

Publicity 126

Publicity Ethics Government Policies 126

Deirdre Breakenridge

MAY 10, 2018

PR in the 21 st century requires an intense focus on reputation management and brand health. Businesses face greater reputation risk as social media and mobile technologies increase the speed of communication and a dynamic public actively shares what they see and how they feel, 24/7. What is digital corporate reputation?

Corporate 56

Corporate Reputation Community Resources 56

Onclusive

JULY 13, 2021

Crisis situations: In pivotal moments, add key soundbites that you are using in external communication Track crisis-specific soundbite performance over time to understand their ongoing impact on your brand reputation. How communicators use NEO for strategic decision-making. Read the full case study.

How To 370

How To Biotechnology Case Study Leadership 370

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 104

Interviews Publicity Technology Social Media 104

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. Here’s what stood out for me.

Corporate 52

Corporate Communications Crisis Reputation 52

Onclusive

OCTOBER 7, 2021

While an accurate and comprehensive media database is the first cornerstone to growing your brand presence and reputation, you also need a robust relationship management platform to send targeted pitches, communicate with reporters and track your campaign effectiveness.

Media 195

Media Pitching Tools Resources 195

Landis PR

FEBRUARY 5, 2024

Additionally, AI can assist in locating the perfect influencers, crafting captivating content, and maintaining a stellar online reputation. Reputation Management: AI tools monitor online mentions and sentiments, enabling timely responses to feedback. Required Resources. Embrace the power of AI to revolutionize your PR efforts!

Publicity 59

Publicity Privacy YouTube Analysis 59

The Hoffman Agency

MARCH 21, 2024

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

Leadership 69

Leadership Biotechnology Policies Local 69

Shift Communications

MAY 16, 2023

By Alan Dunton, Managing Director, Technology Like May flowers after April showers, generative AI-powered apps are popping up everywhere. Being a old long-serving PR professional means I have seen a lot of technology come and go. A lot of digital technology offers only incremental improvements. Definitely check him out.

Company 78

Company Technology Privacy Guidelines 78

Shift Communications

MAY 16, 2023

By Alan Dunton, Managing Director, Technology Like May flowers after April showers, generative AI-powered apps are popping up everywhere. Being an old long-serving PR professional means I have seen a lot of technology come and go. A lot of digital technology we have had lately has offered only incremental improvements.

Company 78

Company Technology Privacy Guidelines 78

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on PR Daily Landing coverage in reputable news outlets is essential in this era of dwindling public trust. Skilled practitioners can seize the moment, with help from technology for metrics and scale. What is more valuable than a brand (or personal) reputation? Technology helps it scale. Goodwill has value.

Mobile 100

Mobile SEO Reputation Web 100

ImPRessions - Crenshaw Communications

APRIL 29, 2022

They’re a resource requiring constant maintenance by users. It sounds obvious, but not enough people browse reporters’ recent pieces, especially for the broadest beats, or, conversely, the specialized ones, like technology or, say, the Apple or Amazon beat. For a PR team or agency, reputation is everything. they’re work.

Agency 170

Agency Media Software Pitching 170

5W PR

NOVEMBER 24, 2023

However, the technology isn’t immune to one significant challenge – bias. AI bias in healthcare In healthcare , AI systems can exhibit bias in diagnosis, treatment recommendations, and resource allocation. Discrimination may lead to lawsuits and reputational damage.

Healthcare 78

Healthcare Guidelines How To Ethics 78

ImPRessions - Crenshaw Communications

APRIL 20, 2020

But it has also used technology in an innovative way, to create a survey map of self-reported symptoms people are experiencing during the pandemic. New businesses can run an eBay store free with guidance and resources from the company for three months, with no selling fees. Backlash over loan distribution.

Brand 284

Brand Branding Small Business Retail 284

David PR Group

DECEMBER 2, 2016

As an old-school public relations consultant, I remember the days when “reputation management” was strictly a PR term. But then sometime in the past few years, reputation management was stolen from us by the search engine optimization world. Online reputation is much more than search results. Ouch, right?

Reputation 40

Reputation Wikipedia Customer Service Engineering 40

Remote PR Jobs

SEPTEMBER 25, 2023

However, there are some basic principles of PR that have held true over the years, regardless of how much communications channels and technology have changed. Reputation Is Everything Keep it real, fact-check and cite your sources. You only have one reputation to build or destroy. Sasha Berson, Comrade Web Agency 3.

Agency 100

Agency Energy Sports Reputation 100

NewsWhip

MAY 1, 2024

Since our founding, NewsWhip has been dedicated to being the most quantified and real-time technology for media and social media monitoring. During the 2021 Texas Ice Storm, Ford seized on a cultural moment, achieving a reputation and sales victory. Each time we’ve brought AI into our product suite it’s been with two simple goals.

Viral 78

Viral Analysis Crisis Data 78

5W PR

MAY 13, 2022

Threats these days are a lot more different compared to how they used to be in the past, and with different types of cyber threats, innovative technology companies are also being developed in the cyber security industry that can help other businesses defend themselves from threats and attacks.

Company 97

Company Strategy Leadership Resources 97

5W PR

MARCH 26, 2024

The fintech sector is experiencing unprecedented growth due to advanced technology and high demand for innovative financial solutions. Resources like Fintech Futures can lend a hand in discovering the outlets that are hot on fintech’s heels.

Strategy 78

Strategy Privacy Financial Guidelines 78

Stern + Associates

FEBRUARY 22, 2023

ChatGPT’s sudden emergence into the limelight was enough to shock the world, giving observers a glimpse of the awesome power of novel technologies. The emerging technology media landscape is fluid, with new inventions and subsequently new questions and considerations arising each day. What is unique about your product?

Communications 62

Communications Technology Software Resources 62

Sword and the Script

NOVEMBER 3, 2020

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. This includes the ability to edit clips, and “speech-to-text technology” for searching keywords.

Instagram 144

Instagram Technology Resources Employee 144

Konnect Agency

MARCH 31, 2020

With this, our IT teams and tech resources are more precious to us than ever before. Work with them to ensure your people have what they need to succeed in terms of technology – laptops, devices, wires, dongles, Wi-Fi, etc. And, with all the technologies in place, in times like this motivating your team is vital.

Resources 85

Resources Crisis Healthcare Creativity 85

Sword and the Script

MARCH 28, 2023

Mostly augmentation, but some replacements “It’s inevitable and normal that with the advancement of technology, certain jobs no longer exist and new jobs are created – look at how modern media monitoring tools have replaced the need for the news clippings teams of yesterday for example.

Software 139

Software Technology Creativity Crisis Management 139

Sword and the Script

JUNE 6, 2023

PR has a reputation for being notoriously slow to adopt technology – so if you want an easy way to get ahead of your peers – try experimenting with this stuff a little bit. Like other vendors that have already released features or products, the Meltwater gAI feature is based on OpenAI technology, which is the company behind ChatGPT.

Survey 152

Survey Software B2B Pitching 152

OnePitch

OCTOBER 20, 2022

She has experience in corporate reputation management and crafting earned media stories. The technology in this story was a design application. co-design journalist, thinking he would draw in the technology as part of the design story. Highlight a unique resource. Be a trusted resource. And he did beautifully.

Media 94

Media Sports Agriculture Pitching 94

Onclusive

APRIL 12, 2018

AirPR sat down with Kathy to talk about her work at UL: AirPR: Tell us about your role and how your team helps UL gain visibility and manage reputation. Lastly, we have undertaken thought leadership content work that I’m confident will further the visibility and reputation of UL. Kathy: I am the SVP, Chief Marketing Officer at UL.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Prohibition

MARCH 21, 2024

The analytics we can gather from social media platforms can affect the overall success of a social strategy and help businesses make the most out of the time and resources invested into it. AI-technology has the ability to track competitor activity and help brands gain the competitive edge over other businesses.

Social Media 62

Social Media Trends Analysis Media 62

Konnect Agency

SEPTEMBER 25, 2023

Leverage Trust: Associating with a reputable, recognizable partner can boost your brand’s credibility and trustworthiness in the eyes of consumers. Leverage Each Brand’s Strengths: Earmark the unique strengths and resources that each partner brings. Forget the Customer: Remember to keep your customer at the center of the collaboration.

Brand 52

Brand Branding Reputation Product Launch 52

Burrelles Fresh Ideas

MAY 28, 2024

Consider the target audience, goals, and resources when selecting the most appropriate storytelling medium for maximum impact. Choose the most appropriate storytelling format based on your resources and audience preferences, such as blog posts, patient testimonials, videos, or social media campaigns.

Healthcare 82

Healthcare Storytelling Marketing Social Media 82

Melissa Agnes

SEPTEMBER 2, 2014

What can you expect from a reputable crisis management professional? Monitor your online and offline reputation. Mobile technology (apps, SMS, GEO-targeting if needed, etc.). Crisis Management Resources Crisis Preparedness' Qualities of a worthy crisis professional. Emotional intelligence. Natural and confident leader.

Crisis Management 264

Crisis Management Crisis Reputation Resources 264

ImPRessions - Crenshaw Communications

MAY 1, 2019

We see this too often in technology PR. Just because a reporter or content editor has been sold on spending 20 minutes with a client as an expert resource, it doesn’t mean the story is in the bag. Failure to address concerns early can open a company to reputation harm and have the potential to derail a positive PR campaign.

How To 257

How To Interviews Measurement Storytelling 257