ImPRessions - Crenshaw Communications

AUGUST 9, 2022

In the PR world, when we kick-start a new engagement we may ask a client, “Where do you want to see your brand? When it comes to media, do you have a ‘wish list’?” Naturally, the initial response may be a preference for splashy stories in top-tier outlets like The Wall Street Journal, Bloomberg, New York Times, or Fortune.

Media 310

Media Retail B2B Journalism 310

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

That’s why it strikes me as ironic that some of the largest global PR firms may be wishing they could claim otherwise, at least when it comes to climate science and PR. Published late last year in the journal Climatic Change, it studied the cozy relationship between Big PR and Big Oil. Climate-change politics and PR.

Policies 309

Policies Creativity Reputation Groups 309

PR for Anyone

MARCH 13, 2024

After being incarcerated at just 16 years old and serving 26 years in prison, Cheryl emerged with a renewed sense of purpose and determination. At just 16 years old, she found herself sentenced to 96 years in prison for her involvement in a crime that resulted in two deaths.

Energy 130

Energy Education System Exercises 130

PRSay

SEPTEMBER 19, 2023

The program sought to reach potential recruits in different demographic groups who wish to receive information from trusted social media influencers. More than a dozen senators and multiple news outlets decried the Navy’s influencer program with Kelley. Otherwise, we enter influencer partnerships at our peril.

Communications 175

Communications Ethics Public Affairs Social Media 175

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

It’s only the first week of 2022, but the PR scandals and triumphs of last year already seem distant. Here are my nominees for the PR Winners and Losers of the year. Most people barely knew what non-fungible tokens (NFTs) were a year ago. QR codes have been used in Asia for years, but here in the U.S.

Facebook 310

Facebook Crisis Employee Government 310

PRSay

JANUARY 11, 2024

This year marks the 80 th anniversary of PRSA’s Anvil Awards , the pinnacle of recognition for outstanding achievements in public relations. Now’s the chance for you and your team to be part of this historic year and here are some practical tips to enhance your chances of success. Find details here.

Case Study 94

Case Study Nonprofit Guidelines Ethics 94

Remote PR Jobs

SEPTEMBER 25, 2023

The reality is that it’s easy to miss the boat and wish you’d pitched sooner. Know when the publisher puts out new issues. Build relationships throughout the year. There’s nothing wrong with finding new contacts to ramp up your holiday campaign, but ideally, you should already have your media contacts in place.

Pitching 130

Pitching Media Print Publicity 130

PRSay

JANUARY 9, 2020

As we experience the first few days of the new year and decade, I can’t help but feel as if time has flown by. Public relations has come a long way in the last 10 years on so many fronts, presenting both new challenges and opportunities. At the risk of sounding old, 2010 seemed like just yesterday.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Karen Freberg

APRIL 27, 2022

This semester (and academic year!) has been a whirlwind of excitement, adventures, and new lessons learned. This also marks the 10th year I have been teaching at the University of Louisville. There have been a lot of takeaways from this academic year I would love to share with you all: Hard work pays off. A new chapter?!:

Exercises 101

Exercises Social Media Education Industry 101

PRSay

FEBRUARY 7, 2024

Buzzy news site The Messenger abruptly shuttered , leaving 300 people without jobs or any severance. Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. What did you wish you knew when moving into the profession?

Communications 190

Communications Sports Journalism Fashion 190

ImPRessions - Crenshaw Communications

JULY 24, 2023

.” But that’s just because there are so many other reasons to look at Twitter’s new name and logo as the rearranging of deck chair cushions on a rapidly sinking platform. Did they articulate a rationale for Twitter’s new logo? The news does have one feature of a successful rebranding. So far, so good.

Twitter 156

Twitter Banking Brand Branding 156

PR for Anyone

MARCH 27, 2020

Maybe you wish them a happy holiday. So please join us at YourPR Challenge.com and I will see you in our group and then I'll see you in the media. __ I have been posting weekly PR Tips for over two years. I know of no other way to get your business in front of thousands, even millions of new, potential customers then through publicity.

Publicity 246

Publicity Pitching Groups Community 246

PRSay

JANUARY 4, 2022

Happy New Year! Here’s wishing you a joyful and productive 2022. May you reach more readers and get the word out in the New Year! You’ll learn to write web pages, press releases, emails, content-marketing pieces and more. Save $100 with coupon code PRSA21. APRs: Earn 4 Accreditation renewal credits.

Writing 205

Writing Web Training Content Marketing 205

Sword and the Script

DECEMBER 13, 2022

This is the 13 th year of publication for Sword and the Script – hence the top 13 posts for 2022. The year isn’t quite done yet and there are a few more in the queue for publication. I’ll aim to get some more product reviews down next year. Truescope is a new media monitoring tool that just raised $6.2 PR Tech Briefing].

Blogging 153

Blogging B2B Software SEO 153

Sword and the Script

JANUARY 2, 2024

I had a choice: create a new website, or, since I had built a bit of an audience, I could add a services page and turn the blog into a business. In 2023, the 14 th year of publishing, I published 50 blog posts. Will AI replace PR people in the next 10 years? I wish you a safe, healthy and prosperous year in 2024.

Blogging 113

Blogging Software B2B Survey 113

Agility PR Solutions

JANUARY 7, 2020

It’s a new year, and many have new personal—and professional—goals. A new Korn Ferry survey reveals one resolution that tops the New Year’s wish list for professionals—and it’s more desired than a promotion, more pay and better work-life balance combined. appeared first on Agility PR Solutions.

Survey 88

Survey Trends Publicity 88

PRSay

MAY 11, 2020

When my husband was offered a new job out of state a few years ago, I approached the head of my San Diego-based agency to share our new plans, half expecting her to wish me well and good luck. To my delight, the arrangement worked and is still working two years later, but now I have more company — the whole company.

How To 138

How To Transportation Enterprise Meeting 138

PRSay

OCTOBER 8, 2021

But after graduating from Harvard, she took a job at Ogilvy, and was staffed to a new type of team they started: digital marketing. “I I thought it was a dead-end job, but it turned out to be the fastest-growing team within two years and was very exciting to be a part of,” she said during the session hosted by PRSA Chair Michelle Olson, APR.

Creativity 174

Creativity Facebook Technology Employee 174

Barokas

OCTOBER 21, 2020

“A goal without a plan is just a wish.” ? This year has put even the most resilient and scrappy professionals to the ultimate test. It’s a lot more than a hope and a wish. Let 2021 be a year of experimentation and new ideas. Is there a new audience or vertical you’ve been meaning to target but haven’t prioritized?

System 88

System Viral Strategy Survey 88

Greenbanana PR

JANUARY 1, 2015

A great British tradition at this time of year is the pantomime, a popular form of theatre that tells (and retells each year) a range of family-friendly stories. Public Relations Thinking 2015 predictions pantomime strategic wishes' Public Relations Thinking 2015 predictions pantomime strategic wishes'

Publicity 28

Publicity 28

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. The end result is the same, the user is satisfied, the issue is still solved.

System 78

System Software Technology Privacy 78

PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. If you see a story and wish you were the featured expert, keep that topic in mind and pitch it in the future… with an update. That’s what old is new again. So that's what old can be new again.

Television 130

Television Radio Pitching Print 130

PR in High Definition

NOVEMBER 30, 2023

We’ve reached that time of year where everyone is just about focussed on the new year ahead, already thinking about their New Year’s resolutions in the hope that this is the year they’ll be able to stick to them longer than a few weeks. So much so that everyone wanted to taste the new product.

Exercises 71

Exercises Employee Energy Communications 71

5W PR

JANUARY 4, 2021

An analysis of Commerce Department data by research firm McKinsey earlier this year revealed that e-commerce for the first quarter of 2020 grew more in those three months than in the past ten years. According to McKinsey, 75% tried different brands and stores, and 60% went so far as to say they expect to adopt new ones in the future.

Marketing 88

Marketing Consumer Analysis Brand 88

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Whereas the not-so-young new professionals often have experience that translates to the public relations industry. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. And that’s okay!

Agency 88

Agency Energy Crisis Management Industry 88

Maxim Behar

DECEMBER 20, 2022

Congratulations, Max, on adding “PR Professional of the year” to your already impressive list of accolades and honors. I have to say that having known you as long as I have, running to you in as many places as I have over the years, I think this honor is not only well-deserved, but probably overdue. ICCO Hall of Fame Entrant.

Energy 52

Energy Groups Internal International 52

Culpwrit

JANUARY 8, 2020

By Rob Johnson As I embarked upon my new career as a communications specialist, I can’t tell you how many clients and potential clients have told me, “I just wish we could communicate our message better internally and with the media.” After spending more than 25 years as a TV anchor/reporter, I have seen the […].

Internal 91

Internal International Report Communications 91

PRSay

NOVEMBER 23, 2021

What worked 20 years ago may not work today, so try new things and you may be surprised with the results. Once the pandemic is over, don’t be afraid to continue to try new things and don’t forget that everything can change in a moment. You’re never too old to learn new lessons and then belt out a Disney tune or two!

Publicity 164

Publicity Airlines Education Community 164

Karen Freberg

DECEMBER 23, 2020

We have all heard about the growing pains and wishes that 2020 would end quickly. This has been a tough year for many people I know – and I completely understand. It’s been a year full of challenges, obstacles, and events you would have never expected to see (I mean, murder hornets?!!). Why is this happening?

Social Media 78

Social Media Media Conference Community 78

Inbound PR

JANUARY 6, 2021

As the new year begins, not only do I reflect on what's happened for me personally and professionally, but also on how this blog has been performing. I didn't neglect the blog but I didn't have as much time for it as I would have wished so I had to move down my publishing schedule from once a week to once every two weeks.

Blogging 64

Blogging Company 64

Practical Law Construction

JANUARY 17, 2023

Happy new year everyone. I’m not sure I know what “normal” is anymore, so how can you wish for it?? However, as I also predict some of my 2022 wish list will be realised in 2023, I’m not going to repeat them. Jonathan suggested these be consigned to Room 101 almost nine years ago!

Construction 52

Construction Internal International Training 52

Deirdre Breakenridge

MAY 30, 2019

What do you know about leadership now that you wish you had known early in your career? For 10 years, his firm has helped agencies grow and manage a business, improve client service and relationships, and enhance staff performance. It’s also the place where people have fun discussions, brainstorm, ask for help, and make new friends.

Leadership 236

Leadership Community Energy Blogging 236

Barokas

JANUARY 7, 2019

In the interest of starting the new year off right, with a clean slate, I’ll make a confession. If you can relate, then you know that the New Year, and the tidal wave of talk about resolutions, is both exciting and overwhelming. New Year, New You, right? I’m a junkie. I’m talking about perfectionism.

Case Study 60

Case Study Construction Exercises Media Training 60

Communications Conversations

SEPTEMBER 30, 2021

20 years ago (holy cow, I wish I wouldn’t have said that out loud!), But, for us social media consultants, strategists and managers, it’s relatively new. Mostly because social media, itself, is still pretty new. Many more people are on social media than there were 8-10 years ago. So many hot takes.

Social Media 131

Social Media Media Marketing Instagram 131

PRSay

SEPTEMBER 2, 2021

This year’s theme is “Leading With Ethics.” 21 ) and a new Ethics Quiz. . Being part of a membership organization that is almost 75 years old, like PRSA, helps us cultivate a sense of belonging. It is a viable option to any who wish to pursue it. 9 and Sept.

Ethics 184

Ethics Government Study Twitter 184

Sword and the Script

DECEMBER 20, 2022

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. 2023 is the year to focus on your partnership model as a new growth driver for your business. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 187

Marketing Content Marketing Data Social Media 187

Landis PR

AUGUST 22, 2022

If you wish to make an apple pie from scratch, you must first invent the universe – Carl Sagan. “Why” then becomes a critical question your PR agency should ask you with every new announcement or moment. Do I have the messaging in place to support this new tactic? Photo courtesy of Pexels. Why stage a media event?

Strategy 98

Strategy Product Launch Storytelling Agency 98