Shift Communications

JULY 26, 2017

A regional business reporter at a major metro newspaper may be interested in the negative economic impact Shark Week is having on shark-owned local businesses, using G.W.’s A savvier tactic would be to target reporters or outlets who may want to write about Shark Week but don’t traditionally have an in. Truthfully, ol’ G.W.

Case Study 101

Case Study Crisis Study Crisis Communications 101

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. Would you tell us a little about yourself?

Meeting 98

Meeting Media Print Enterprise 98

PRSay

APRIL 28, 2023

Last year, she had the chance to support the local humane society’s 70th-anniversary campaign, along with her firm MVW Communications in San Antonio, Texas. In college, while studying English and communications, she learned copywriting. “I As a child, Melissa Vela-Williamson, APR, loved animals and dreamed of being a veterinarian.

Nonprofit 66

Nonprofit LinkedIn Newspapers Strategy 66

PR for Anyone

MARCH 31, 2020

Maybe they are a newspaper reporter in the city or the town you live in, and they just wrote a story about COVID-19, and they talked about its effect on the local economy. You can try to ask them if they might be interested to know that you've done some studies regarding the impact of COVID-19 to your industry.

Real Estate 214

Real Estate Video Report Twitter 214

Maxim Behar

JANUARY 17, 2024

52% respondents in the survey said they started their first job between the ages of 14 and 18 - 44% started their first work commitments during their study between the ages of 19-24 - Only 4% fall into the category of 25–30-year-old To comment on the topic and the survey results, WorkTalent.com turned to Maxim Behar for an expert opinion. . -

Survey 64

Survey Study Course Financial 64

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring. Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Bianchi Biz Blog

NOVEMBER 14, 2022

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. Can you tell us what types of stories, trends or issues are on your radar now? What elements or characteristics do you look for in a story?

Automotive 81

Automotive Engineering System Media 81

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. According to recent studies , it’s been proven that consumers feel more loyalty to brands that make a positive social impact. Yet, in reflection, so much has changed.

Trends 165

Trends Nonprofit Consumer Newspapers 165

Bianchi Biz Blog

FEBRUARY 20, 2023

They were reunited for a “Thelma and Louise” weekend in Las Vegas, and I tagged along to document it as they raced Corvettes at a local track, rode a mechanical bull at a bar on the Strip and went sand boarding at Dumont Dunes outside Vegas. Fun assignment! How long have you been in journalism and how did you get started?

Automotive 85

Automotive Meeting Media Mobile 85

The Resolution Blog

NOVEMBER 30, 2018

Bring the Story to Life Case studies help people put themselves into a story and showcase real-life results. If you need a chunk of time from your case study, be prepared to pay them for it. Make sure you have a printable picture from the case study, too, as not having one can often be a dealbreaker for bigger publications.

Case Study 120

Case Study Study Local Pitching 120

PRSay

MAY 8, 2018

Judy: I also went to UF, but studied journalism. I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami. Karlie, how did observing your mother’s work in the profession and also in the local Chapter inspire you ?

Leadership 159

Leadership Conference Local Internal 159

Cision

APRIL 26, 2016

It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. My daily newspaper of choice is…The Wall Street Journal. If I was stuck on a desert island, I’d…be forced to “unplug” from technology and actually relax. Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. .: Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. Transcript. It is the end of August.

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Pitching Media Insurance Insurance 130

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. How can this story be original, relevant, impactful and indicative of a national (or local) trend?

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Communications Conversations

FEBRUARY 21, 2020

.: Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. We get together every other month to discuss trends, professional development and case studies. Family time; read the newspaper (yes, we still subscribe to the Star Tribune!). Walk dog. Blog post research.

Social Media 157

Social Media Media LinkedIn Tourism 157

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Communications Conversations

AUGUST 11, 2017

SUPPORT: A Pew Research Center study claims that total weekday circulation for U.S. daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. FACT: Local media continues to struggle as well. The 10 pm local news. Consider the facts: FACT: Mainstream media reach continues to wane.

Media Relations 87

Media Relations Media Local Leadership 87

PR Insiders

MAY 5, 2021

You, on the other hand, may just be trying to get into your local newspaper or a trade publication. Did a new study show that the percentage of overweight Americans has grown? As much as possible we want to filter out those less likely to write about the client’s topic. If that fails, give the publication a call and ask.

Pitching 78

Pitching Government Financial Survey 78

Cision

AUGUST 9, 2016

A public relations 101 course in college really attracted me to the field of study. I was studying acting at the time. Realizing my best acting role (Seymour in “Little Shop of Horrors”) was behind me, I decided to study communications more broadly for the years ahead. What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Social Media 0

Cision

NOVEMBER 28, 2017

On the one hand, they can and should be pushing niche interest and audiences in their brand-sphere, as the likelihood of pickup will be stronger with a local connection. According to a study by Outsell , more than 70 percent of small and large marketing firms rated earned media at least equal to, if not more effective than, paid media.

Small Business 245

Small Business Media SMB Pitching 245

David PR Group

SEPTEMBER 3, 2014

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. You don’t get your local paper?” How do you get your news?” “Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If I was taken aback.

Newspapers 73

Newspapers Print Radio Local 73

Maxim Behar

OCTOBER 15, 2023

You can't do that sort of thing in a newspaper or on TV. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Host: Then in those years when you were in the plant you made your first newspaper? Maxim: Yes.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic.

Marketing 60

Marketing B2B Local Customer Service 60

The Awards Blog

AUGUST 30, 2019

This may include customer testimonials (links to your review pages on Capterra or G2Crowd work well), case studies, analyst mentions, and links to evidence that support your statements. Here are some to consider: Local Chamber of Commerce Awards. Local/Regional Awards. Local Newspapers or Online Publications.

Writing 52

Writing How To Local Examples 52

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. There’s plenty of places to get the information and lots of people using case studies to show how they’ve used it.

Marketing 120

Marketing Analytics Measurement Data 120

Stephen Waddington

DECEMBER 30, 2019

A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The issue of gender pay has continued to be explored since the IABC study with notable work by Linda Aldoory, Bettina Beurer-Zuellig, Glen M. Broom, David M.

Government 103

Government Education Print Ethics 103

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. I illustrate this for people with my hands: If you only get your news from newspapers and TV, hold your hands six inches apart – that’s all the news you’re getting.

Interviews 48

Interviews Radio Journalism Newspapers 48

PR Conversations

MARCH 8, 2016

Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work. This is reported to have been a huge success in generating newspaper and radio coverage, changing cooking habits and increasing use of apple products by restaurants, schools and other institutions.

Publicity 40

Publicity How To Newspapers Radio 40

Offleash

OCTOBER 16, 2017

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. She encouraged me to get back to the career that I spent so many years studying—she really inspired me. and the rest is history. When did you realize it would be, and why?

Agency 40

Agency Journalism Newspapers Employee 40

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 102

Media Radio Print Newspapers 102

Maxim Behar

DECEMBER 16, 2021

Host 1: Kiril Petkov, Juliana Gani and the covid vaccine are among the most frequent searches of the Bulgarian on Google this year, a study shows. We remember a few years ago, if something appeared in the morning news, then it was reprinted in electronic newspapers, generally speaking, and then it appeared on social media.

Google 52

Google Engineering Sports Comparison 52

Stephen Waddington

JUNE 25, 2020

Local news is most valued but is on life support. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. But in both these countries a significant minority are now taking out more than one subscription, often adding a local or specialist publication. Print is down but digital is booming.

Newspapers 103

Newspapers Print Local Television 103

ImPRessions - Crenshaw Communications

AUGUST 30, 2021

Often companies have surveys or case studies that contain great data points. When pitching case studies, it is important to offer a spokesperson from both the customer organization and the one that offers the product or service. Data points drive press.

Pitching 333

Pitching Case Study Leadership Data 333

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. See these related posts: Avoid the Noid: A Mascot that Became a PR Crisis Case Study . Calling the local police and saying a tiger was on the loose in the neighborhood. The Tao of Hip Hop’s PR Revival.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Cision

AUGUST 12, 2016

Getting coverage in the most widely circulated newspaper in the country is no easy feat, but the powerful reach of USA Today makes it a highly desirable target for PR professionals. USA Today occupies a unique space in the exclusive club of top tier national newspapers. If a trend is more regional, is it happening elsewhere?

Pitching 120

Pitching Newspapers Local Knowledge Base 120

Communications Conversations

MAY 3, 2016

She has even found time to study politics and culture at Kingston University in London. On top of all that, she has also served as a DJ for the campus radio station, feature writer for both the student newspaper and yearbook, and as a sports nutrition PR intern. Nominated by Kristie Aylett, Tulane University.

Sports 0

Sports Leadership Internal International 0