PRSay
JUNE 19, 2018
In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. The same principle applies when writing PR materials or crafting statements for media interviews. That just comes off as self-important and detached.
PRSay
JANUARY 29, 2024
Biesenbach, a keynote speaker, workshop leader and author based in Chicago, joined Strategies & Tactics Live , PRSA’s monthly livestream on LinkedIn on Jan. Top of the list: Write a manifesto about your leadership values. Crafting a personal story can give you a competitive edge in job interviews and promotions, Biesenbach said.
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Deirdre Breakenridge
JULY 22, 2019
Social Media Workshop in Princeton, NJ. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. Use a writing style that’s personal or journal-style writing. FEEL First Workshop in New York City.
Sword and the Script
JUNE 15, 2021
I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. You’ll learn a lot that will inform your writing.
Contently - Strategy
JULY 21, 2021
As Kurt Vonnegut once said: “Please write for one person. When you write for everyone, you write for no one. Writing for one person can be absolutely inspiring. The reason that “writing for one person” works is because it’s an act of empathy. ” Is that a weird freaking quote? And if not?
Mindful Marketing
JUNE 15, 2015
Drew is s often interviewed and has been quoted in Entrepreneur Magazine, New York Times, CNN, BusinessWeek , and many others. Publications like The Washington Post, Forbes, Entrepreneur and others have invited Drew to write for them as well. Drew launched the AMI blog in 2012 as a resource to agency leaders.
PRSay
FEBRUARY 5, 2018
We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. On one occasion, I was given an assignment to write something for the CEO. Research and ask questions.
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