Remove image-recognition
article thumbnail

Social Listening: When #AI Takes Over

Deirdre Breakenridge

Image & Video Recognition – Analyzing visual content. Because of this new reality, brands can no longer afford to just monitor text mentions – they also want to know what happens in all of these images and videos. Example of video recognition technology.

Training 399
article thumbnail

6 ways to measure the results of a PR campaign

Agility PR Solutions

Hypothetically, PR campaigns are great ways to improve the public image and recognizability of your brand, but how can you tell whether they’re working? Some of the results of your campaign, such as heightened brand recognition in the general public, are difficult to measure objectively. PR is a tricky field.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why an Inclusive Shade Range is Vital for Beauty Brands

5W PR

This, in turn, helps to establish a positive brand image, builds consumer trust and improves the brand image and reputation of the company. Customers and loyalty Beauty brands that make it a standard to offer an inclusive foundation shade range can attract a diverse and expansive customer base.

Brand 88
article thumbnail

UGC in the Beauty Industry

5W PR

Driven by influencer culture and social media, beauty companies have adopted UGC to build a brand image and engage with customers. However, it might not suit larger, more established brands that already have strong brand recognition. Beauty brands are leveraging the power of User-Generated Content (UGC) as a strategic marketing tool.

article thumbnail

How to Encourage Customers to Create User Generated Content

5W PR

UGC includes reviews, testimonials, images, videos, and social media posts created by customers to promote a brand. Role of user-generated content creators To understand how to encourage UGC, we must first acknowledge the importance of user-generated content creators in shaping a brand’s image. This encourages participation.

How To 78
article thumbnail

PART 1: The Value of Reputation Management – The Financial$

Reputation Us

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. PART 1 (of 5) In this first part we’ll consider the positive FINANCIAL impact of actively managing your good reputation.

article thumbnail

The Role Of Public Relations In Marketing

Remote PR Jobs

Build recognition. Aside from bolstering your company image, good press outreach can often lead to unexpected results. By contributing value along with your company’s message, you can ensure that you are creating content that will last and be utilized by grateful readers for years to come.

Publicity 100