PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. Hence my preference for Earnshaw’s focus on building better relationships employees rather than seeing them as an audience for internal communications.

Employee 77

Employee How To Internal International 77

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. It should be pointed out that many large companies have found Finland a lucrative country to invest in. For the original blog, please visit here.

Radio 64

Radio Pinterest Television Government 64

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. What drew you to that company, in particular?

Radio 167

Radio Journalism Interviews Energy 167

PRSay

FEBRUARY 5, 2018

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. Some executives are eloquent writers and inspiring speakers, comfortable with employees and investors alike. Customers want to know more about the people who lead the companies they patronize.

Communications 149

Communications Employee Leadership Writing 149

Stephen Waddington

OCTOBER 13, 2020

Hybrid models combining home and office working are likely to provide organisations and their employees with flexibility in the future. Organisations reported a significant increase in employee engagement during the crisis as virtual connections replaced physical.

Report 144

Report Communications Government Crisis 144

Barokas

MARCH 16, 2020

It’s also caused many companies to refocus their PR, marketing and communications plans. For many companies, it’s fair to wonder what role they should play in the national conversation. Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner.

Communications 88

Communications Case Study Conference Resources 88

ImPRessions - Crenshaw Communications

MAY 18, 2018

For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. But the storytelling should go beyond the founders and employees.

Brand 149

Brand Branding Storytelling B2B 149

PRSay

JULY 16, 2020

Among other action items, participants will learn to inspire employees, manage operations, meet organizational challenges and strengthen their teams’ communications with crucial stakeholders. Since communication is our strength, as PR advisers, we are in a great position to help our company leaders communicate better.

Leadership 165

Leadership Meeting Employee Internal 165

Communications Conversations

JANUARY 11, 2019

hosted by someone on the big company side (Kevin at General Mills) and someone on the solo consultant side (me!). We’ve interviewed leaders from Walmart, Dell, Sleep Number and US Bank, among others, over the years. We’ve taken road trips to local universities and companies to interview communications professionals.

Interviews 60

Interviews Web Employee Banking 60

Sword and the Script

JANUARY 29, 2019

As progressed in my career, I began to have a better appreciation for recruiting, HR and the challenge of talent acquisition and employee retention. Lots of companies host open houses, which means another one is more of the same in a sea of sameness. Some of those ideas turned out to be pretty good.

Resources 78

Resources Creativity Publicity Local 78

Critical Mention

APRIL 13, 2020

For that reason, we decided to highlight some feel-good stories about companies that have garnered attention for reasons that we hope will make you smile. Federico’s Pizza Takes Out Loan to Pay Employees. In fact, many news consumers are having a hard time getting a break from Coronavirus coverage that seems omnipresent.

Media 111

Media Analytics Healthcare Crisis 111

PR in High Definition

MARCH 24, 2020

Primarily, this relates to budget – companies will create a budget that is shared among multiple countries. To bypass budget limitations, companies sometimes take the switch on and switch off approach. In many cases, the expectation is that content simply needs translating into local languages and can be pushed out.

Local 48

Local Case Study Agency Resources 48

Stephen Waddington

MARCH 17, 2021

BBC investigation into bullying and harassment I was apprehensive when the BBC asked to interview me about my experiences of working at Sellafield. To make changes I needed to speak up, but the time of the BBC approach, last August, I was still employed by the company who run the site. Let me explain. I read the BBC’s online piece.

Storytelling 147

Storytelling Local Case Study Television 147

Maxim Behar

JANUARY 17, 2024

Maxim Behar, a globally recognized PR expert, founder, and manager of one of the most successful communications companies in Bulgaria, M3 Communications Group, Inc. Since day one I started working at a local magazine, wrote correspondence for a Bulgarian newspaper, and cleaned streets on the weekend. And so, it went on for four years.

Survey 64

Survey Study Course Financial 64

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. Global companies have diverse audiences. What will this role entail?

Corporate 159

Corporate Groups Local Enterprise 159

Solo PR Pro

APRIL 8, 2021

This move would become the catalyst behind the forming of Bernadette Davis Communications , the boutique communications agency she currently owns and operates with the assistance of one other full-time employee and anywhere from eight to 12 contract workers depending on the client load. Pivoting from journalism to PR.

Meeting 97

Meeting Journalism Employee Storytelling 97

Communications Conversations

JUNE 3, 2016

But, one thing I found fascinating about this health care company and its marketing/communications function was this: Most people did seem to see any reason to network beyond its four walls. I’ll give you another example locally: Target. That means: A company can hire and fire me whenever they like (essentially).

Company 60

Company Corporate Local Industry 60

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. When the company sold off most of its business and began the process of closing, I was there to the bitter end.

Agency 90

Agency Energy Crisis Management Industry 90

Bianchi Biz Blog

AUGUST 21, 2023

In fluid power, our biggest event is in March every three years — IFPE — and as we were all preparing to fly out there, my state, Ohio, was shutting events down to the public … and companies started to bail. I really love delving into people’s stories or stories of how companies are born.

Meeting 72

Meeting Automotive Engineering Journalism 72

Prohibition

NOVEMBER 10, 2021

One of the most innovative companies, Google, has effectively portrayed the key messages of the brand since they first began using video promotions. Dollar Shave Club also put a face to the brand as their CEO Michael Dubin acts throughout alongside employees, making the video as authentic as possible. Starbucks – A Year of Good.

Video 62

Video Sports Film Employee 62

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. When my family undertook major renovations on our house in 2014, we began by interviewing several contractors.

Corporate 108

Corporate Communications Crisis Management Crisis 108

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

This could be a well-meaning client who just wants to amplify the company background to make it more compelling to a journalist. But the dark side is that some companies fail at the process, either deciding against retaining any firm, or, horror of horrors, they’re just looking for free ideas, not an agency relationship.

Agency 136

Agency Pitching Construction Print 136

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. Creating platforms for employees and customers to have a once-in-a-lifetime experience and be involved in the Olympic movement was really very special. .

Local 120

Local Newspapers Retail Sports 120

Maxim Behar

APRIL 11, 2024

I've seen successful individuals who have achieved remarkable things, own great companies and live comfortably. I studied overseas, and ten years ago, I managed a large American company in Prague. Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. For how long?

Television 59

Television System Interviews Travel 59

Ethical Voices

DECEMBER 18, 2023

I like helping B2B tech companies with really arcane technology tell stories that people care about. When I was a senior in college, I was in a market research class and we were working with a local small business in Washington, DC, that was trying to do restaurant deliveries to students. I really like telling stories.

Ethics 105

Ethics Data Training Agency 105

Shift Communications

DECEMBER 15, 2016

So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market. The story generated millions of positive news impressions for the brand and this truly special employee.”. Client: Blink.

Print 60

Print Media Travel Wireless 60

Doctor Spin

APRIL 17, 2023

Southwest Airlines employees celebrate passenger’s 104th birthday. The company also offers a no-questions-asked return policy, even if the product has been opened and partially used. In addition to producing high-quality products, the company also offers free repairs for any Patagonia item, regardless of how old it is.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Ethical Voices

JANUARY 23, 2023

The most difficult challenge I faced is when I served on BEPS and we received a complaint about a local member of my own PRSA chapter. Incorporate ethics into your company values, employee training and culture. At my company, the Caliber Group, one of our core values is integrity.

Ethics 76

Ethics Publicity Education Reputation 76

Communications Conversations

OCTOBER 13, 2015

Great, model employee. Employee engagement? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. One of my favorite local Instagram campaigns is #onlyinmn. Good story. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

Reputation Us

JANUARY 7, 2019

Brand (n) /brand/: A type of product manufactured by a particular company under a particular name. Reputation Action 1: Focus on Employees … First. Ninety-three percent of those currently employed would leave their current job to start working for a company with a good reputation. Reputation Action 7: Prepare for Crises.

Reputation 60

Reputation Nonprofit Policies Financial 60

Sword and the Script

SEPTEMBER 18, 2018

When she was 12 years old, her mother took her to a bring-your-child-to-work-day at Novartis, a giant pharmaceutical company. Her mother introduced her PR manager who talked to her about relationship building and the thrill of getting a big story for her company. 3) How about the flip side: What are some of the advantages?

Media Relations 69

Media Relations Media Insurance Insurance 69

Solo PR Pro

JANUARY 21, 2020

Yes, you could go to your local big box store, spend anywhere from $99-$300 and call it a day. One study out of the UK found an ergonomic chair can help increase productivity by up to 10 per cent and employees who felt comfortable at work rated their productivity up to 25 per cent higher than staff who felt uncomfortable.

Skype 78

Skype Radio Creativity Groups 78

Mindful Marketing

AUGUST 23, 2019

Those impressions may be changing, though, thanks to a bold pronouncement by leaders of some of the world’s biggest companies. based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation.

Corporate 50

Corporate Community Nonprofit Banking 50

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Each corporate PRCA member will be expected to engage with a local school each year. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees.

Government 103

Government Education Print Ethics 103

MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. When customers get this rare glimpse, they tend to feel more connected to the company.". Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. As a company, you want to be able to respond quickly and effectively with an appropriate plan. An event that gives your company a black eye but doesn’t threaten its survival. What is a PR Crisis Plan? Your brand could be dragged through the mud.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62