Flack's Revenge

JANUARY 10, 2019

Frank: This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing.

How To 159

How To Facebook Social Media Advertising 159

PR for Anyone

MARCH 27, 2024

Carrie shares her own experience of transitioning from the excitement of working in the film industry to the uncertainty of pursuing writing as a career. She reflects on her journey of self-discovery and the pivotal moment when she decided to commit to writing her book.

Film 130

Film Storytelling Writing Insurance 130

PR for Anyone

JANUARY 28, 2024

This thought-provoking discussion channels many intriguing topics related to the complexities of the modern workplace, and Erica shares her vision for how we can adapt and thrive in the post-pandemic era. Christina, a proponent of utilizing AI, wonders how this will shift the future of the modern-day workplace.

Employee 130

Employee Policies Creativity Company 130

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills.

Corporate 71

Corporate Report Survey Government 71

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Be a part of their community.

Storytelling 329

Storytelling SEO Community Engineering 329

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Wouldn’t that be an interesting way to shine the light on the corporate volunteerism work? Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Waxing UnLyrical

JUNE 9, 2017

I started writing autoresponders like this several years ago, and they’ve done so much more than just let people know where I am/what I’m doing. Do I always write a Jessica Rabbit of an AR? Twitter Facebook Google+ LinkedIn How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit. Of course not.

How To 95

How To Banking Energy Writing 95

Presspage

FEBRUARY 28, 2019

So, here are several tips on how to develop and maintain a global newsroom in today’s fast-paced digital world. Once the newsroom’s main purpose within the content strategy is defined, the targeted audience becomes much clearer—which assists brand journalists and corporate communicators in writing engaging content.

How To 90

How To Local Analytics Social Media 90

Sword and the Script

MARCH 28, 2017

In others, such interviews are prohibited by a client’s corporate policy in order to prevent the appearance of one brand endorsing another. A simple way to do this is to request an interview for a corporate blog. A professional will know how to build rapport and ask questions that elicit responses worth writing.

B2B 60

B2B Blogging How To Media 60

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

Facebook 177

Facebook Community Advertising Advertising 177

PRSay

OCTOBER 29, 2021

How can we keep that awareness alive and continue to evolve it? There has been an increased focus in corporate America on DE&I, which opens doors for more perspectives at decision-making tables. And there’s the part of that shift that I think corporate America needs to embrace. How is that affecting your writing?

Case Study 156

Case Study Nonprofit Corporate Tools 156

Waxing UnLyrical

JUNE 21, 2013

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? How To Use Twitter For PR is a post from: Waxing UnLyrical.

Twitter 98

Twitter How To Pinterest Tools 98

Waxing UnLyrical

NOVEMBER 2, 2016

So the next time you’re giving a talk, writing your blurb on the company website or even just updating your LinkedIn profile, consider taking a few easy steps to pump up your bio: 1. They might be able to provide some insights that could inform your writing. What tips would you give others when writing their bio?

Writing 40

Writing LinkedIn Radio Examples 40

Waxing UnLyrical

APRIL 17, 2015

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Translate this to the corporate plane, and the visceral reaction will still occur. And that, my friends, is the difference. ” So I didn’t.

Content Marketing 40

Content Marketing Community Marketing Mobile 40

Reputation Us

AUGUST 25, 2022

We all know how to properly wash our hands, avoid touching our face, and steer clear of coughing humans. It offers a read/write/own version of the web, where users have a financial stake in, and more control over the web communities they belong to. If the pandemic taught us anything, it’s good hygiene.

Reputation 78

Reputation Web System Data 78

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. If so, how? Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

Cision

AUGUST 11, 2016

Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media.

Corporate 0

Corporate Airlines Financial Journalism 0

MaccaPR

APRIL 18, 2017

So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. But even better, many journalists post a URL to their personal websites on their LinkedIn profiles – which either promote their freelance writing or a book they’ve published. Twitter A journalist’s. For example, here’s senior.

How To 121

How To YouTube Pitching LinkedIn 121

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments.

Interviews 105

Interviews Ethics Government Internal 105

Shift Communications

NOVEMBER 9, 2022

Some are sitting much better than others, and they’re the reminder we all need on how to manage these announcements, especially as they seem to be coming with greater frequency and scale. Between the media and the echo chamber that is now LinkedIn, the impact of layoff communications is big and immediate. Salesforce kept it private.

Employee 78

Employee Twitter Policies Agency 78

Cision

JANUARY 21, 2016

They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. Q: How did Visit North Carolina communicate with area businesses to assure them the agency was working on their behalf? Here, Scott and K.C.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. Community based learning and the application of technology in learning were strong themes. Read my analysis for the #FuturePRoofed community. ??

Handbook 60

Handbook Instagram Government Community 60

Flack's Revenge

DECEMBER 11, 2014

To better understand how to do this, I asked Carmen Ren – a talented PR person (she is Chinese, and is finishing work towards her Master’s degree in PR at NYU) – for her thoughts on the matter. The questions are designed to explore the differences between how tech PR works in the U.S. Do they cover press U.S.

Transportation 201

Transportation Print Conference Technology 201

Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry.

Local 120

Local Newspapers Retail Sports 120

PR Conversations

NOVEMBER 12, 2015

Robinson , President, Opinion Research Corporation , called: How to Use Opinion Surveys in Public Relations. His Public Opinion Index for Industry provides exhaustive public attitude studies for the guidance of many of our big industrial corporations.” Born in 1900, Dr Robinson became a pioneer of research.

Survey 40

Survey Publicity How To Measurement 40

Doctor Spin

APRIL 5, 2023

A negative review or comment online can quickly spread and damage their hard-earned reputation within their community or industry. How to Write a 1-Page Strategy My inspiration for writing no-b t strategies comes from the classic Good Strategy, Bad Strategy by Richard Rumelt. The 1-page strategy focuses on how to win.

Small Business 52

Small Business Strategy eBook Reputation 52

Waxing UnLyrical

FEBRUARY 8, 2016

. “Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. 5 Steps to Building an Engaged Brand Community (AKA Super Loyal Customers).

Community 40

Community Viral Web Creativity 40

Shift Communications

FEBRUARY 23, 2017

Partnering with a PR firm is an important investment for marketers, but in order to be successful they need to be able to work with an agency that knows how to be scrappy during slow periods, while ramping up the volume and velocity when things get busy. Launching a new initiative that’s poised to impact the local community?

Local 68

Local Mobile Corporate Retail 68

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Did you know Facebook uses content directly from Wikipedia to feed its community pages? In accordance with recent changes, here are eight tips for how to manage your company''s Wikipedia page. Wikipedia is a permanent part of our public culture.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Doctor Spin

APRIL 5, 2023

A negative review or comment online can quickly spread and damage their hard-earned reputation within their community or industry. Photo: @jerrysilfwer ) How to Write a 1-Page Strategy My inspiration for writing “no-b t” strategies comes from the classic Good Strategy, Bad Strategy by Richard Rumelt. corporate cringe ).

B2B 52

B2B Strategy eBook Small Business 52

Cision

APRIL 13, 2016

says it’s more important to add value with your crisis communication than to try and spin the issue. In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises.

Crisis Communications 120

Crisis Communications Crisis Social Media Reputation 120

Solo PR Pro

DECEMBER 22, 2020

In between writing press releases and managing content, it's difficult to find the time for professional development — still, the benefits are too good to overlook. Through its Spring conference, additional events and community resources, it has connected senior public relations counselors for more than 50 years. Who doesn’t want that?

Conference 58

Conference Content Marketing Community Education 58

Cision

JULY 20, 2015

Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Click here to learn how to mobilize your audience with our free white paper now! We went to those online communities and announced our product and drummed up interest. How did we discover Pump It Up?

Energy 120

Energy Viral Storytelling Community 120

Sword and the Script

NOVEMBER 8, 2022

Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . For example, in finance, the Dow Jones Industrial Average is an indicator of how well the stock market is performing over a given period of time. announces Q3 2022 results.

Corporate 78

Corporate Reputation Case Study Employee 78

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. When writing about business trends and best practices, though, that can sometimes be difficult. Describe the craziest or most fun story you have written.

Groups 55

Groups Meeting Transportation Media 55

Stephen Waddington

MARCH 10, 2019

Jon’s book How to Understand and Manage Public Relations (1991) was Sarah’s inspiration for the #FuturePRoof community and books. Here’s Marcel’s write up. It’s one of my favourite pieces of personal writing. It inspired Amanda Coleman, head of corporate communication at the Greater Manchester Police to do the same.

Marketing 81

Marketing Measurement Government Report 81

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Brad Marley , Chief Storyteller, Yelram Media .

Marketing 215

Marketing Content Marketing Social Media Employee 215