Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 1) How long should a blog post be? Today the average blog post is 1151 words. hours to write.”.

Blogging 107

Blogging Survey B2B Analysis 107

Deirdre Breakenridge

MAY 13, 2019

Let’s not even start talking about more traditional online sources like blogs, news sites, and forums. How does it work : algorithms are trained to recognize patterns in images and videos by going through huge data sets (this process is called machine learning ). have become essential parts of the marketing and PR toolbox.

Training 399

Training Video Analysis Data 399

Shift Communications

OCTOBER 16, 2017

In 1926, psychologist Graham Wallas outlined the basic creative process, which has been the overall framework for understanding and fostering creativity for almost a century. The Wallas process has four general stages: Preparation : loading up your mind to be creative. What do they write about? What language do they use?

Creativity 76

Creativity Product Launch Examples Energy 76

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. Today, the range is much broader, encompassing blog content, confessional-style social updates, and, of course, video. Some even admit to a secret fear of so-called left-brain skills like data analytics.

Analytics 170

Analytics Tools Social Media Trends 170

Cision

APRIL 24, 2015

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience.

Community 120

Community Mobile Blogging Publicity 120

Sword and the Script

JANUARY 29, 2019

At the time of this writing, the rate is currently 3.8%. To that end, here are a few creative PR ideas to help the recruiting shop out. It’s worth putting a little paid spend to boost links to announcements, invitations and blog posts with targeted social media advertisements. 2) Think creatively: guerilla recruiting tactics.

Resources 78

Resources Creativity Publicity Local 78

ImPRessions - Crenshaw Communications

SEPTEMBER 18, 2018

Now more than ever, public relations recruiters prioritize writing skills. But some just entering our profession may be surprised by what type of writing a typical PR position requires. PR writing may not be what you think. On any given day, we can be asked to craft media pitches, bylined articles, PR plans, or blogs posts.

Writing 147

Writing Storytelling Pitching Creativity 147

Shift Communications

MAY 17, 2023

genAI apps are ultimately owned by private companies that may use information entered into their queries to train future versions. How we don’t: to write press releases, talking points or other materials that are not already in the public domain. For a fun exercise, ask ChatGPT to write your bio. Understand its bias.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

genAI apps are ultimately owned by private companies that may use information entered into their queries to train future versions. How we don’t: to write press releases, talking points or other materials that are not already in the public domain. For a fun exercise, ask ChatGPT to write your bio. Understand its bias.

Publicity 78

Publicity Guidelines Training Transportation 78

Presspage

NOVEMBER 1, 2023

Other clauses in aforementioned legislation are likely to state that overviews must be provided of copyrighted data that was used to train the model. Hallucinations Generative AI services based on LLMs are built and trained to generate language that is received positively by their users. Suggesting titles, ideas, etc.

Corporate 88

Corporate Communications Training Data 88

Stephen Waddington

OCTOBER 31, 2018

Sarah Stimson is a longtime friend of this blog. Ladder Talent I am delighted to announce the launch of Ladder Talent , a people consultancy for the creative industries. Ladder Talent is a people consultancy for the creative industries. Blogging and writing I will also carry on running my blogs PRcareers.co.uk

Training 95

Training Creativity Employee Data 95

Communications Conversations

OCTOBER 18, 2017

The theme of this year’s #mnblogcon was “growth” But, for my keynote, I attempted to take things a little different direction and talk about what growing my blog has been all about–because really, it hasn’t been about the numbers, followers or like and comment totals. Fun post to write. I felt great.

Blogging 60

Blogging Airlines Hotels Social Media 60

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. ChatGPT’s blog lacks specifics, anecdotes, cultural references, stylistic oomph. Gretchen Krueger : What I’ve noticed is the lack of creative content. Read on for our initial thoughts!

Education 52

Education Training Technology Journalism 52

ImPRessions - Crenshaw Communications

MARCH 17, 2017

.” Master all types of writing. In my first PR job, I was told that if I didn’t love to write, I was in the wrong business. But it’s not as easy as crafting a compelling press release; successful PR people need to be able to write from their left and right brains. And this is still true today.

Training 159

Training Pitching Writing Video 159

Wadds Inc.

JANUARY 11, 2023

GPT-3 is trained on 45 terabytes of text data from a variety of datasets. Text at the click of a button There’s a great deal of excitement about the technology as it seemingly is able to mimic human creativity and generate and edit content incredibly quickly. A terabyte is approximately 85 million pages of text.

Publicity 98

Publicity Wikipedia Marketing Training 98

5W PR

AUGUST 14, 2023

Anyone can do PR PR is often perceived as a field that anyone can excel in without formal training or expertise. This misconception undermines the strategic thinking, creativity, and specialized skills required for successful career opportunities in public relations.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. How blogging fits into a content marketing strategy.

Training 45

Training LinkedIn Marketing Pinterest 45

Offleash

JULY 19, 2023

While AI can automate, streamline, and improve the work we do, it can’t bring the same level of creativity, intuition, and certainly not the relationships (putting the “relations” into public relations.) I’ve tested it to generate headlines and taglines to jumpstart the creative process. That’s innovation.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

The Hoyt Organization

SEPTEMBER 8, 2023

It can quickly scan and analyze multiple media outlets, blogs, and social media platforms to track brand mentions, sentiment, and trending topics. This not only improves efficiency but also allows PR professionals to focus more on strategic and creative aspects of their work. This provides PR professionals with real-time insights.

Publicity 94

Publicity Ethics Analysis Data 94

Cision

SEPTEMBER 3, 2015

Schedule Your Blog Posts. I’m big on writing several weeks’ worth of blog content at once so I can dedicate a chunk of time to focusing on my (or my clients’) blog. Bonus Tip: Because weeks can go by before I write for a blog again, I keep a document with topic ideas that I can refer to when I sit down to write.

Communications 120

Communications How To eBook Training 120

Shift Communications

NOVEMBER 6, 2014

Many marketers and PR professionals keep a blog. Written content can pose a particular challenge, as anyone who blogs can tell you. Many a marketer has suffered the frustration of sitting down to write a blog post…. The thing is, you can’t schedule creativity. The answer is simple: you write.

Journalism 142

Journalism Marketing Writing Creativity 142

PRSay

APRIL 25, 2024

Some of these opportunities might be found within your current role or organization through training, professional development, mentorship opportunities or leadership roles. As a creative or technical wunderkind? You can even start your own publishing platforms, such as podcasts or blogs. Or a connector of people and ideas?

Strategy 86

Strategy Brand Branding Leadership 86

Bianchi Biz Blog

FEBRUARY 2, 2023

For those facing writer’s block , ChatGPT can help you get past that blank page, by gathering and logically organizing information, compiling lists, and offering one or more approaches to help you tackle your writing assignment. Also, responses can be subject to bias if the training data used to train the model is biased.

Automotive 80

Automotive Training Customer Service Data 80

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 64

Blogging Analytics Google Writing 64

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Get creative in your media pitches. Give the media something different – something that is fun and outside of the box.

Pitching 130

Pitching Television Trends YouTube 130

Contently - Strategy

MAY 4, 2023

Solo artists are often non-collaborative because of personality (they’re introverts), training (they came up in individualistic environments), or fear (they’ve had collaborators steal their ideas or misrepresent them in the past). Strategies for Working With the Solo Artist Does your solo artist like to present but not write?

Strategy 126

Strategy Employee Writing Industry 126

NewsWhip

AUGUST 11, 2022

Its top piece was about model Kate Moss being appointed Creative Director at Diet Coke (174k), while the top five also contained celebrity pieces about Goldie Hawn and Kurt Russell enjoying a stroll in Italy (143k), and Harrison Ford filling up his classic Jaguar (138k).

Facebook 78

Facebook Sports Local Training 78

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. D’oh, you say. Preview before you publish. Image: U.S.

Blogging 86

Blogging Writing Facebook Twitter 86

Cision

OCTOBER 6, 2015

To lead up to his Cision webinar, Brad Phillips wrote a blog post that featured a few of the mistakes top executives make during media interviews. Use that time to write a quick news story about the interview topic that quotes only their joke—and makes them look ridiculous in the process.

Interviews 120

Interviews How To Healthcare Media Training 120

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Cision

JUNE 2, 2016

In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. As a journalist, you are trained to be a communicator. You’ve written and published news stories, blogs and more.

Insurance 120

Insurance Insurance Writing Sports 120

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 40

Blogging Analytics Google Writing 40

Landis PR

JANUARY 9, 2023

A currently free tool from OpenAI that was released to the public in November as a research preview, ChatGPT can be asked to help with everything imaginable, such as writing high school essays, crafting haiku, drafting cover letters for specific jobs, writing contracts, creating code for a new app, or explaining the theory of relativity.

Ethics 52

Ethics System Crisis Management Data 52

Waxing UnLyrical

JANUARY 14, 2011

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

Blogging 93

Blogging Facebook Twitter Measurement 93

PRSay

JUNE 28, 2018

For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas. They train for their sport every day. When you wake up, grab a cup of coffee or a glass of water and write down at least 10 ideas that come into your head. Stay in shape.

Exercises 101

Exercises Creativity Radio Resources 101

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. But before you write off the possibility of budgeting in help, consider a few options, beyond the DIY and coaching scenarios I just presented. Click here for our free white paper! What’s My Goal?

Social Media 120

Social Media Media Internal International 120

Landis PR

MAY 31, 2022

Thanks to the internet, many online training courses and tools allow you to gain experience and knowledge at your convenience. Third, being genuinely interested and excited about your client translates to the copy you write, from pitches and blog posts to social copy. Maybe consider it! Never stop learning. Network like crazy.

Communications 52

Communications Software Interviews Journalism 52