Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The good news is that there is no need to figure out PR measurement on your own. Set your goals. Define your KPIs.

Measurement 370

Measurement How To Analysis Data 370

Bianchi Biz Blog

APRIL 11, 2024

Much of that growth in attendees, exhibitors and exhibitor space came from the advanced vehicle technology and mobility space, as the number of exhibitors in this category more than doubled to over 700. He has also attended and worked CES many times.

Automotive 99

Automotive Mobile Government Technology 99

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Thought leadership is part of public relations best practices, and it’s particularly powerful in B2B and technology categories. An impressive resume, coupled with a track record of blogging or speaking on a given topic is often all it takes to launch a founder as an SME. Are there rumors of a merger in your category?

Leadership 149

Leadership B2B Tools Conference 149

PRSay

APRIL 19, 2021

While there wasn’t any search volume yet, we looked at it as if we were launching a new industry category. Which topics do you want to own — or keep on your own website or blog — and which ones are you going to use for contributed content — or use in your earned media efforts? . But that will end up hurting you in the long run.

Media 197

Media Newspapers Google Energy 197

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

Many B2B categories, like software, have long selling cycles where customers spend significant time learning about products and services. In nearly any category peer recommendations can play a pivotal role in a buying decision. – Write a series or blog together. – Record a podcast episode.

B2B 191

B2B Social Media Radio Fashion 191

Shift Communications

NOVEMBER 2, 2015

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Bulk Blog Topic Generation. Instead of generating blog topics on a one-off basis, what if you could create several hundred at a time?

Blogging 60

Blogging Conference Content Marketing Writing 60

Shift Communications

NOVEMBER 2, 2015

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Bulk Blog Topic Generation. Instead of generating blog topics on a one-off basis, what if you could create several hundred at a time?

Blogging 60

Blogging Conference Content Marketing Writing 60

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The good news is that there is no need to figure out PR measurement on your own.

Measurement 195

Measurement How To Analysis Data 195

Shift Communications

NOVEMBER 2, 2015

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Beginner's Guide to Blogging Series: Part 1: Blog Core Values. Part 10: Bulk Blog Topics Generation. Part 2: The Kennedy.

Blogging 60

Blogging Conference Content Marketing Writing 60

ImPRessions - Crenshaw Communications

MARCH 29, 2018

Placing your CEO/founder as a guest on a tech podcast is a great tool for PR pros to establish the boss as a thought leader and thereby increase a young B2B company’s profile. There’s a podcast for everything: from Meowster for cat lovers to The Survivalist Prepper Podcast, a show for doomsayers awaiting the collapse of civilization.

Enterprise 160

Enterprise B2B Interviews Engineering 160

Sword and the Script

JULY 6, 2021

I missed my self-imposed deadline in June as I was simply overwhelmed by events: client work – always my first priority – but also bisdev, podcast production, blog posts, and trying to get this year’s annual JOTW comms survey ready for publication. Agility PR Solutions adds podcast monitoring.

Pitching 88

Pitching Report Software Survey 88

Landis PR

JUNE 14, 2021

Back in the day (say, the early 2000s), tech public relations was pretty much one giant category. Like any other nascent industry, tech spawned sub-categories of specialties, including B2B tech, consumer, OEM, app development, advertising tech, healthcare tech and on and on. Much has changed. Can you tell a compelling story?

Healthcare 64

Healthcare B2B Technology Fashion 64

Sword and the Script

MAY 5, 2020

Propel says PR is sending more pitches; Muck Rack adds podcast contacts and broadcast monitoring; several PR tech vendors publish survey results “Welcome to May. For example, you can find podcasters who have covered your industry, interviewed your competitor’s CEO, or produced an episode about a trend that relates to your company.

Pitching 84

Pitching Survey System Technology 84

Contently - Strategy

JANUARY 26, 2023

Within that broad strategy, thought leadership content is one category of content marketing assets most often used to fulfill top-of-funnel (TOF) goals like building brand affinity or awareness. These include videos, webinars, podcasts, articles, and social media posts.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Solo PR Pro

MARCH 29, 2022

From webinars to conferences, blogs to heading back to the classroom, there are many ways for us to invest in ourselves and our work with ongoing professional development. Blogs, Books, and Podcasts. Take advantage of self-directed learning with blogs, books and podcasts in your areas of interest. Pull a thread.

Conference 80

Conference Reddit Local Course 80

Communications Conversations

JULY 20, 2015

And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs.

Social Media 60

Social Media Blogging How To Media 60

Doctor Spin

JANUARY 5, 2024

Media Consumption : Regularly consumes content on digital marketing blogs, listens to podcasts related to career growth and personal development, and follows influencers in the marketing and lifestyle sectors. Podcasts and Documentaries. Listens to podcasts on sustainability and corporate responsibility.

How To 52

How To eBook Corporate Groups 52

Sword and the Script

DECEMBER 15, 2020

I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. Do you blog regularly? Pandemic-weary screen refugees turn to podcasts. This creates renewed opportunities for marketers who communicate via podcasts. PR and communications predictions.

Marketing 167

Marketing Employee Content Marketing Training 167

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. But what about your online newsroom? An archive of press releases is useful… but investing a few hours to add fresh resources can take it from meh to fantastic.

How To 242

How To Survey Resources Social Media 242

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. He works out loud on his blog exploring the impact of connectivity and social technologies on organisations and society.

Tools 69

Tools Insurance Insurance Handbook 69

Stephen Waddington

NOVEMBER 21, 2017

Topics discussed on the latest #FuturePRoof podcast include: #PRin2018; Cluetrain Manifesto; local media debate; and more. Sarah Hall and I recorded a new edition of the #FuturePRoof podcast this weekend. You can download or stream the podcast via Libsyn or subscribe via iTunes. Vuelio blog awards. Thanks for stopping by.

Local 61

Local Twitter Blogging Social Media 61

MaccaPR

NOVEMBER 5, 2021

Podcasts, Niche Content and the Power of Chicken Experts. Brunelle marveled at “the ubiquity of podcasts! Land O’ Lakes recognizes that we increasingly have individual thought leaders and subject matter experts who have narrow areas of expertise and can be celebrated on podcasts.” Tim Brunelle, Land O’ Lakes.

Content Marketing 62

Content Marketing Marketing Employee LinkedIn 62

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Burrelles Fresh Ideas

MARCH 5, 2024

Mentions from new media like podcasts, livestreams, and newsletters. Product reviews on platforms like YouTube, social media platforms, or blogs. Inclusion of products or services in external media content. User-generated content/word-of-mouth recommendations. Product roundups by other content creators. Unpaid search engine traffic.

Media 97

Media Nonprofit Pitching Analytics 97

Bianchi Biz Blog

JANUARY 20, 2022

Amidst the challenges of the COVID-19 pandemic, supply chain issues and continued marketplace uncertainty, the attitudes of marketing agency clients are diverging into three distinct categories, according to the recent 2021 Agency Edge Research conducted by the Agency Management Institute and Audience Audit. So, what kind of client are you?

Automotive 84

Automotive Agency Tourism Mobile 84

Buzzstream

AUGUST 12, 2020

For example, if you were interested in guest posting on the BuzzStream blog but were having a hard time confirming you’ve found the right person, go to LinkedIn, type in BuzzStream, and click on the employees. To double confirm, check the blog itself to see if the person you found has any presence there. . Get your email opened. .

Digital PR 62

Digital PR Pitching Interviews Writing 62

Waxing UnLyrical

JANUARY 18, 2011

What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. You can decide how what order these will be displayed in, and which categories of links are displayed. I love how, when you click on an image, it starts the slideshow right on your blog!

Blogging 81

Blogging Facebook Twitter Measurement 81

Cision

NOVEMBER 8, 2015

A: I’m not sure about “community” but the Social Tools podcast is great, as is the RazorSocial blog. You want to look for things about your company, your category, your customers. Read Beth Kanter ‘s book and blog for the best information on nonprofits and social media. Both focus on social tools.

Viral 120

Viral Nonprofit Software Social Media 120

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. What’s not safe is ignoring social conversations, especially those related to your brand and category. Drew Neisser, Founder & CEO of Renegade. You can read those posts to learn more. He’s an impressive guy. Absolutely.

Social Media 149

Social Media Marketing Media B2B 149

Sword and the Script

OCTOBER 22, 2019

Here’s are the top areas the survey found respondents are thinking about spending more : 84% said online video; 70% said social networks; 63% said podcasts; 54% said advanced TV (advertising lingo that basically means streaming); and. 3) Audio and podcasts. Sponsor a podcast. 66% said newspapers.

Marketing 65

Marketing Survey Study B2B 65

Sword and the Script

MAY 3, 2022

The term “media intelligence” can be subject to interpretation, but in an email, the company said the category includes: Media monitoring (traditional and online media); Media analysis (manual and automated and combinations thereof); Journalist/key influencer contact databases/management tools; Press release distribution services; and.

Software 99

Software Study Pitching Analysis 99

wiredPRworks

MAY 23, 2022

Instead, I was soon packing my bags for an all-expenses-paid trip to Las Vegas to Blog World. Grow your connections in the categories you want to reach; review every invitation before you accept to see if there’s a fit with your profile. Her top-ranked blog, wiredPRworks.com, launched in 2006. Why would anyone want 10 ways?

LinkedIn 52

LinkedIn How To B2B Social Media 52

The Resolution Blog

JANUARY 24, 2020

In our recent podcast on sentiment analysis , Maya Koleva, Head of Insight at Commertric explains how the four-point scale is growing in popularity. You can create a document (or an infographic like the one below) that outlines what kind of content fits into each sentiment analysis category.

Analysis 156

Analysis Measurement Government Examples 156

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

APRIL 12, 2022

In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs. In addition, it will soon “enable journalists and influencers to discover sources, manage their stories, and measure reach and sentiment of their published work.”.

Software 88

Software Pitching Measurement Enterprise 88

Sword and the Script

AUGUST 4, 2020

Think: bloggers, influencers, podcasters and so on. So, while the latter is the bigger category, the former still commands more interest. >>> The phrase is intended to account for the additional ways a person or company could earn visibility on the web, including traditional news – but more importantly beyond it.

Media Relations 147

Media Relations Media Print Software 147

Rock the Status Quo

MAY 18, 2015

It’s easy to fall into the habit of looking for the more traditional PR placements – press release pick-ups, bylines, guest blog posts… But public relations opportunities aren’t limited to editorial. Webinars, chats and podcasts are amazing sources of #PR visibility – seek them out!

Publicity 100

Publicity Trade Shows Google Twitter 100