MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Leveraging a viral social media moment has to start with listening,” says Arik. Brands Taking a Stand on Social. What about Twitch?

Social Media 62

Social Media Trends Marketing Viral 62

5W PR

APRIL 11, 2023

Leveraging Social Media Companies can leverage social media to build up buzz for an upcoming IPO. Paid social media advertising is another route to reach a wider audience. Creating a Publicity Stunt Companies can use creative publicity stunts to generate attention and buzz around their stock.

Publicity 88

Publicity Financial Banking Social Media 88

Deirdre Breakenridge

MAY 8, 2017

Creativity, multi-disciplinary/integrated communications, reputation and specialized expertise were priorities in agency search. Content and social media capabilities followed close behind. First, let’s discuss creativity. Creative brains and digital brawn are a winning combination. Let me say that again.

Agency 223

Agency Survey SEO Social Media 223

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

corporate communications will be challenged to involve and engage employees, with an emphasis on mental health and wellness, team-building, and creativity. COVID proved that we don’t need constant travel any more than we need to deposit paper checks at the bank. With remote work and fully digital programming becoming commonplace.

Trends 407

Trends Communications Employee Corporate 407

Communications Conversations

FEBRUARY 2, 2018

Probably the best social media tactic I’ve seen this week. Bank – #NiceOff campaign on Twitter. How does a bank activate its brand during the biggest sporting week of the year? Bank (@usbank) January 30, 2018. Bank checking accounts or loans? Well written. Paul over the next few days.

Digg 60

Digg Social Media Banking Sports 60

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. 8) Creativity over productivity. . – Deni Kasrel | The Communications Strategist. 8) Creativity over productivity. 9) Brands across the aisle. “I

Social Media 96

Social Media Marketing Media Creativity 96

Sword and the Script

JANUARY 5, 2016

‘We like to think of it as a digital crystal ball,’ said Mashable’s global news editor Louise Roug in an article about Velocity in journalism.co.uk.” . – Tim Cigelske , Marquette University | MediaShift: 10 Predictions for Media Metrics in 2016. Co-creativity, a PR ecosystem. “We Photo credit: Instagram.

Banking 60

Banking Marketing Wireless Advertising 60

5W PR

MAY 4, 2022

Blockchain is a distributed ledger that allows users to make secure payments and store currency without the need for a bank or credit card company. It provides faster, cheaper, and more secure transactions than traditional banking systems. Traditional media still plays a huge role in shaping how people view a company and its products.

Technology 88

Technology Publicity Banking Newspapers 88

Stephen Waddington

JANUARY 4, 2021

Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.

Trends 155

Trends Technology Television Banking 155

PRSay

AUGUST 16, 2022

While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks. During the client’s inaugural 5K in 2020, about 60 participants ran, walked, or biked, donating $1,500 to Second Harvest Food Bank. . • RunSignUp.

Company 156

Company Nonprofit Apparel Local 156

Prohibition

AUGUST 5, 2021

It also took the world of social media by storm. This partnership will offer a bank account service for people who have no fixed address in a bid to help tackle the stigma surrounding homelessness. This has earned the bank some great recognition in the media and on social – and rightly so!

Banking 62

Banking Social Media B2C Course 62

Public Relations Sydney

NOVEMBER 30, 2014

Images can also help bring your social media content to life. Do it yourself Taking your own images eliminates the need for acquiring permissions and allows you to be creative and take control of the final product. For businesses, communicating with audience s can be made easier with the addition of images. This isn’t the case.

Banking 85

Banking How To eBook Infographics 85

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media livestreams will become acceptable as mainstream ‘news.’. As a former journalist, I struggle with this blurring of the lines between earned and paid media.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PRSay

AUGUST 30, 2023

Then, user-generated “Barbenheimer” memes , which combined images from both films, went viral on social media, sparking the idea that people could see the movies back-to-back on the same day. The success of “Barbenheimer” can inspire communicators to find new and creative approaches to brand partnerships and cross-promotions.

Brand 131

Brand Branding Film Insurance 131

MaccaPR

MARCH 30, 2017

They're all part of social media campaigns from the Mall of America and the Minnesota Super Bowl Host Committee. Erin Vande Steeg , Social Media Senior Communications Strategist for the Mall of America. Another innovative strategy that the MOA social media team undertook was combining the physical and digital worlds.

Social Media 48

Social Media Media Tourism System 48

Solo PR Pro

DECEMBER 17, 2021

Lynn Harris Medcalf, MA, APR with her client Adrenaline was recognized by PRSA Georgia for exceptional work in the program category with a Phoenix Award for their Content Marketing entry “Believe in Banking: Supporting an Essential Sector.”

Banking 96

Banking Film Transportation Financial 96

Critical Mention

APRIL 6, 2017

When you chat with Peter Shankman , founder of HARO (Help a Reporter Out) and overall creative genius, you never know what he’s going to say, but one thing’s for sure. The New York Times has called him “A public relations all-star who knows everything about new media and then some.”. By: Robin Gelfenbien. Oh, and fast.

Social Media 60

Social Media Customer Service Hotels Marketing 60

Prohibition

DECEMBER 13, 2022

This could be activity around key dates and trends in the media and owning the story. This could include holidays, such as Christmas, Valentine’s Day or Bank Holidays, key events , such as sporting events or awards, or awareness days that are relevant to your brand. Applicants had to apply via a photo competition on social media.

Digital PR 62

Digital PR Analysis B2C Examples 62

Mindful Marketing

MARCH 3, 2024

Also surprising, another study identified individuals in accounting, banking, and finance as the most foul-mouthed professionals. Think of social media altercations, sports fights, and road rage. Those who work in advertising are some of the brightest and most creative people on the planet.

Marketing 100

Marketing Healthcare Study Advertising 100

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Bank is the title sponsor for the new Vikings stadium here in Minnesota. Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

Marketing 196

Marketing Content Marketing Data Social Media 196

Cision

AUGUST 17, 2015

.” Yet Pinterest may be the Rodney Dangerfield of social networks. In a Newsweek article describing the major Presidential candidates and the major social media channels that they use, Pinterest isn’t mentioned at all (newcomers Periscope and Meerkat are though). Businesses are doing creative stuff with Pinterest.

Pinterest 120

Pinterest Banking Mobile Trends 120

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Bank and Optum. Where is she now?

Marketing 60

Marketing Leadership Creativity Internal 60

Rock the Status Quo

JUNE 18, 2015

My brain is teeming with ideas about how to build trust, and how it’s impacted by the content we create and the social media posts we share. Each brushstroke – each piece of content and layer of social media – adds to a larger truth. Trust – it’s so fragile. Lack of an obvious audience.

Banking 100

Banking Small Business Reputation Social Media 100

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

This can mean digital video, creative Instagram posts, and inbound marketing techniques. Time was, PR focused primarily on earned media, which still has a hallowed place as a outcome of a quality PR campaign. Embracing a new content model. Next to content, nothing has changed PR more than the rise of the digital influencer.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. 16) Social media fragments into niche communities. The social media landscape will never be more unified than it is now.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Karen Freberg

NOVEMBER 3, 2021

Well, for the past few years, I have been working on my social media books and PR books. The book comes with a test bank, assignments, lecture slides, and of course the new personal branding simulation. However, I had never worked with them on a project until now. This was really a team effort from start to finish.

Conference 64

Conference Education Banking Brand 64

Cision

MAY 11, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. The use of social media has been, in my opinion, one of the biggest trends of the industry.

Reddit 120

Reddit Social Media Pitching Comparison 120

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

Tis the season for public relations ‘ best and brightest to wield creative wit and savvy strategy in the name of meaningful holiday media placements. And, despite the calendar, digital media seem to publish holiday-themed news until the 11th hour, so it’s almost never too late to pitch a good idea.

Pitching 136

Pitching Print Survey Local 136

Cision

MAY 14, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. She is a sought-after speaker and author of How to Measure Social Media. Get our free tip sheet now!

Social Media 120

Social Media Advertising Advertising Healthcare 120

Cision

JULY 24, 2015

To find out more about what Cision discovered in the Banking: EMV Chip Cards social media study, click here. Image: Vodafone Germany ( Creative Commons ). Mobile transactions could speed up the check-out process. Want even more insights about mobile payment and more? Click here for our free white paper now!

Mobile 120

Mobile Financial Retail Technology 120

Konnect Agency

MAY 15, 2020

If you’ve spent any time on social media in the last year or so, you’ve almost certainly heard of TikTok. TikTok is a popular social media app that allows users to combine visual and audio elements in short-form videos. The app (previously Bytedance) has grown steadily after acquiring its U.S.-based

Viral 52

Viral Video Social Media Creativity 52

Barokas

FEBRUARY 22, 2018

I don’t have cable, so I’m watching it a couple of days after it aired following mentally tiresome days dodging every social media spoiler so the surprise of who goes home this week isn’t ruined. These events can also be a time to flex a little creative muscle and proactively make a media splash.

Banking 60

Banking Television Survey Sports 60

PRSay

NOVEMBER 15, 2019

Disney was able to launch their streaming service with a huge bank of ready-made content. Your team may not have blockbuster movies at its disposal, but without the ability to create your own original content, you’ll be spending money just to acquire what a group of creatives could already have been producing for you.

Analytics 159

Analytics Television Banking Data 159

Stephen Waddington

MAY 17, 2020

There’s a sign on the front door limiting the number of people in the shop for social distancing. A perspex shield, like you used to find in banks and post offices, has been fixed the length of the counter. Media Two tales of newsprint - The news stand will be much diminished as newsprint is hit by a decline in ads and sales.

Tourism 118

Tourism Fashion Travel Retail 118

Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. Agency A: A boutique creative and digital shop that dabbled in PR. Agency B: A boutique integrated and brand/creative strategy firm. What are agency partnerships? It was painful.

Agency 76

Agency Creativity Media Relations Nonprofit 76

Prohibition

AUGUST 4, 2021

The Internet and social media have changed the game for all businesses, from large corporations to Mom-and-Pop shops. That means constantly monitoring what is being said about your business online and regularly updating any social media channels you are using. Alternatively, they can hire a specialist in the field.

Reputation 62

Reputation Company Engineering Banking 62