Onclusive

MAY 12, 2022

In our May blog series, we’ll share brand new insights into the relationship between different media attributes and consumer behavior, based on our analysis of the PR Attribution data from over 100,000 media articles published in 2021 that cover both business-to-consumer and business-to-business brands across a wide range of industries. “By

Consumer 195

Consumer Publicity Media Analysis 195

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. First off, brief your executive leadership on social,” says Arik. Corporate Blogs Are Making a Comeback – Big Time. What about Twitch? Never fear!

Social Media 62

Social Media Trends Marketing Viral 62

NewsWhip

AUGUST 26, 2021

Their leadership practices, acts of authority, or leisurely antics are covered in scrutiny and awe, all adding to their influence. . If you’d like to read more about CEOs in the news, head over to our blog about Bezos and Branson’s race to space and the PR lessons that emerged from it here. .

Media 78

Media Community Leadership Employee 78

Flack's Revenge

DECEMBER 12, 2022

But I am not sure how seriously people took the Metaverse before Facebook’s grand pivot, which was announced on October 28, 2021, when Mark Zuckerberg laid out the vision in a keynote at the Oculus Connect show. There’s also been a huge spike in startups entering and growing in the space, as evidenced by VC investment.

Real Estate 156

Real Estate Case Study Technology Education 156

Stern + Associates

NOVEMBER 13, 2023

Conferences Finally Made Their Big Comeback In 2020 and 2021, during the pandemic, there was a lot of talk about the demise of in-person conferences. But this prediction, to paraphrase Mark Twain, has been greatly exaggerated. And as always, these events make ideal venues for networking and relationship-building.

Trends 117

Trends Communications Conference Leadership 117

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Respondents said their organization is placing more or much more emphasis on owned media (60%), like blogs, newsletters and websites. Presentation: 2021 Strategic Communications Survey.

Survey 137

Survey Communications Measurement Internal 137

Sword and the Script

FEBRUARY 16, 2021

That’s according to the 2021 Trust Barometer by Edelman (opens in PDF). Don’t mash case studies, white papers, webinars, press releases and blog posts together. Keep your blog, a newsletter, or an articles-site – separate and sacred. It’s true interpersonal and it’s true in leadership and group dynamics. Did you know?

Government 143

Government Survey Ethics Media 143

PR in High Definition

DECEMBER 17, 2020

With vaccines preparing to be rolled out, 2021 is already starting to look more hopeful and ‘normality’ may actually start to return. The team and I decided to illustrate what the marketers brain might look like in this piece for Just Marketing back in May – this will likely continue to evolve in 2021! Comic relief: An ode to humour.

Reputation 133

Reputation Creativity Crisis Employee 133

Doctor Spin

DECEMBER 26, 2023

Each of them could easily assume the mantle of leadership themselves—and do a great job. Leadership is about the team’s net output and being of service, nothing more. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. The Blog Project: 10 Years of Improving My English. Doctor Spin | The PR Blog.

Leadership 52

Leadership Blogging Course Resources 52

Shift Communications

FEBRUARY 8, 2022

2021 was a whirlwind year in terms of keeping up with events that shook our country. Take the time to educate yourself, your team and leadership about the unfolding events. Take the lessons from 2021 to build a plan. Discuss with your leadership team how to approach similar events in the future. And that’s OK.

Employee 78

Employee Leadership Consumer Internal 78

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. Prior year prediction posts on Sword and the Script: 2021: Seeing Around Corners: 30 Marketing and PR Predictions for 2021 .

Marketing 215

Marketing Content Marketing Social Media Employee 215

Reputation Us

DECEMBER 14, 2022

See our blog for more details.). While you want to encourage their leadership, you definitely don’t want them getting poached! Action 4: Promote Thought Leadership. We’ve been encouraging companies to hire a Chief Reputation Officer for years (see our blog for more details). See our blog for more details.).

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

MAY 18, 2021

That’s according to a survey of 750 communicators tallied up in the 2021 Communications Benchmark Report by Ragan Communications. Think about how much work that is: try writing a blog post every day – then add two more. 29% said, “more research-based, thought leadership content covering topical issues.”.

Study 172

Study Communications Survey Pitching 172

Onclusive

JANUARY 7, 2021

In many organizations, a major fragmentation exists between executive leadership and the communications function. As a result, communications professionals often become vulnerable to budget and headcount cuts.

Communications 248

Communications Corporate Reputation Employee 248

wiredPRworks

MARCH 10, 2022

Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Her podcast, Growing Social Now, launched in 2021.

Creativity 98

Creativity Communications Instagram Interviews 98

wiredPRworks

MARCH 23, 2022

Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Her podcast, Growing Social Now, launched in 2021.

Web 119

Web Transportation Social Media Community 119

MaccaPR

JUNE 12, 2024

That led to the “Great Resignation” and the “Great Reshuffle” of 2021 and 2022 and reset the talent marketplace. For example, your employee giving and match program, your leadership training programs, your skills and career development programs. For many, the answer was no. That’s how you get great reviews! Know your audience!

Interviews 62

Interviews Brand Branding Employee 62

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

Financial 98

Financial Conference Agency Resources 98

Onclusive

OCTOBER 12, 2021

Source: Ragan Communications, Communications Benchmark Report 2021. It is essential for the modern communicator to embrace data and measurement not only to be able to secure PR budget and resources, but also to craft impactful strategies and prove their effectiveness to executive leadership so that this budget continues to grow.

Resources 195

Resources Technology Data Tools 195

PRSay

JANUARY 15, 2021

However, more often, we mark the day by flooding social media, blogs and websites with well-known, inspiring quotations from Dr. King’s speeches, sermons and writings. This is a modified version of a post that first appeared on Vanguard’s In Practice blog. While inspiring, that approach may fall flat this year. Somerstein].

Community 178

Community Policies Employee Blogging 178

wiredPRworks

MAY 23, 2022

Instead, I was soon packing my bags for an all-expenses-paid trip to Las Vegas to Blog World. Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications. I couldn’t.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Shift Communications

FEBRUARY 1, 2022

Activism, advocacy and social action were critical for 2021. It’s often a proof point of the culture and relationship between leadership and the larger teams. This is because candidates and current employees have become more intentional about what they are looking for in terms of flexibility, culture, mission and the work itself.

Brand 135

Brand Branding Employee Case Study 135

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. What really differs from one setting to another is the quality of leadership and the resources you have to succeed. And, what advice would you share with media members who are thinking about making that jump in 2021? I was a solo corporate comm. Do you ever regret it?

Publicity 174

Publicity Leadership Corporate Agency 174

wiredPRworks

MAY 25, 2022

She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

Television 52

Television YouTube Pinterest Radio 52

Sword and the Script

JANUARY 31, 2023

In 2021 it went on a $100 million buying spree: In June, it made a $24.5 million in November of 2021. Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” What does it do?

Software 78

Software Case Study Technology Tools 78

Stephen Waddington

AUGUST 27, 2019

There are two candidates, Rachel Royall and Mandy Pearse, going head-to-head for the role of President in 2021. In this blog I’ve set out each candidate’s statements and blogs to understand their proposed policies. Rachel I’ll be an ambassador for the strategic leadership role PR plays and create board level advocates for PR.

Government 113

Government Education Community Big Data 113

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. Her podcast, Growing Social Now, launched in 2021.

Marketing 118

Marketing Social Media Trends Instagram 118

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

Financial 52

Financial Conference Agency Resources 52

wiredPRworks

APRIL 13, 2022

Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Her podcast, Growing Social Now, launched in 2021.

Financial 52

Financial Social Media Banking Media 52

wiredPRworks

APRIL 6, 2022

Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Her podcast, Growing Social Now, launched in 2021.

How To 52

How To Engineering System Insurance 52

wiredPRworks

JANUARY 13, 2022

Barbara is an international trends speaker with a Scottish / Irish / Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. Her podcast, Growing Social Now, launched in 2021.

Strategy 52

Strategy Training Insurance Insurance 52

Buzzstream

JANUARY 22, 2024

Matt Cutts’ infamous blog post advised “sticking a fork in it” because guest posting for links was done. In the image below, there are no real posts or engagement from followers on their Facebook since 2021. In the early days of Google, guest posting was seen as a legitimate SEO strategy, and Google didn’t publicly penalize it.

Analysis 90

Analysis SEO Guidelines Google 90

Doctor Spin

APRIL 17, 2023

2021, September 8). 2021, August 11). Write a guest blog post for a popular industry publication or website. Please support my blog by sharing it with other PR- and communication professionals. 2021, September 8). 2021, August 11). 3 Nordstrom, Inc. Nordstrom Press Room. … Continue reading Zappos.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. It’s that last way that makes all of us moral leaders, regardless of any formal leadership title.

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Stephen Waddington

SEPTEMBER 13, 2019

Mandy Pearse and Rachel Royall are campaigning in the election for CIPR President in 2021. Both candidates have focused on three broad themes: leadership in practice, training/education and CIPR membership. The candidates have exchanged views via CommsCamp , PRMoment , PRWeek , blogs and Twitter as follows.

Transportation 60

Transportation Groups Training Twitter 60

The Hoffman Agency

FEBRUARY 22, 2022

Leadership is receptive to a fresh perspective and will often give you the chance to delve in and lead a team conversation. First up was the Supercomputing 2021 Conference with Supermicro. The post Four Months Later: The Hoffman Internship in Review appeared first on "What's HAppening" Blog.

Internal 36

Internal International Leadership Agency 36