Shift Communications

OCTOBER 27, 2017

increase in Q3 growth from Q3 of 2016. Twitter is still the best choice for major events, conferences, and news of the day. Twitter should remain a part of your digital marketing mix if major events, news, and conferences are part of your marketing mix as well. Only 69 million of those users are in the United States. Ad Revenue.

Twitter 87

Twitter Social Media Media Analysis 87

Karen Freberg

JANUARY 26, 2019

We have seen many communities arise of course over the past few decades on social media. However, can communities serve as the new “next move” for social media professionals? Some of these were based on my social media classes (ex. Light bulb went off in October 2016, and the rest was history!

Social Media 61

Social Media Community Media Groups 61

Mark My Words

NOVEMBER 6, 2015

You could power much of the national grid on the hype that’s been fissioning on social media. It’s November 2016 and we’re watching the latest John Lewis Christmas ad. Could it possibly top the previous year’s much lauded television event? We’ve been drip fed on teasers and speculation has been rife.

Retail 60

Retail Television Advertising Advertising 60

PRSay

OCTOBER 24, 2018

Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. But then the 2016 scandal forced Nissan to suspend selling those models. Those viewing the May 2016 press conference were not limited to members of the media.

Ethics 264

Ethics Automotive Technology Conference 264

Cision

APRIL 22, 2016

Fast forward 14 years to last year’s Coachella event and it’s a different story: 190,000 tickets sold resulting in $84 million , making it the world’s “highest-grossing festival,” according to Billboard. The introduction of one media platform (social media) does not necessarily mean the replacement of another (traditional news).

Fashion 120

Fashion Data Software Twitter 120

Cision

OCTOBER 7, 2016

In an analysis of the social media mentions relating to pumpkin spice products, we’ve found that society has reached peak pumpkin spice. In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. Three tips to riding a social wave: 1. Trends are cyclical.

Analysis 318

Analysis Viral Trends Software 318

PR 20/20

NOVEMBER 19, 2015

Social media keeps us connected to friends and family across the globe, informed on worldwide events, and has completely disrupted modern consumerism. Social media made the “selfie” possible, and has even given us a window into space. Brands have already realized the significance of a social presence.

Social Media 40

Social Media Tools Pinterest Media 40

Deirdre Breakenridge

OCTOBER 5, 2016

With the 2016 Presidential Election Campaign being coined “The Twitter Election” there is no question that Twitter is topical. On Tuesday, October 11, 2016, at 8:30 p.m. Together, we’ll be diving into Twitter and whether social media is altering or impacting the messages we receive.

Twitter 293

Twitter Community Ethics Radio 293

NewsWhip

NOVEMBER 21, 2023

Formed in 2016, they are now one of the world’s most renowned K-pop girl groups, featuring members Jisoo, Jennie, Rosé, and Lisa. With this in mind, we decided to take a closer look at each member’s brand collaborations that garnered high engagement on social media this fall. Here are some of Blackpink’s biggest deals.

Brand 78

Brand Branding Fashion Instagram 78

Norton's Notes

DECEMBER 21, 2016

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. The Salvation Army: #thedress.

Social Media 28

Social Media Viral Film Media 28

Flack's Revenge

OCTOBER 25, 2017

I enjoyed attending my third consecutive Social Tools Summit event in Boston last week, where I moderated a panel on branding and thought leadership. It was great to take a day and get caught up on the state of the art in social media. Highest ROI : Lithium social media management. Social Tools.

Tools 120

Tools Enterprise Analytics Case Study 120

Mindful Marketing

FEBRUARY 17, 2016

On January 26, our CEO, Christine Perkett , interviewed the “Queen of Measurement” herself, Katie Paine , at a fireside chat event hosted by PRSA Boston and the Publicity Club of New England. How has social media evolved PR measurement? By Seedepth. How can you measure share of voice? Should you?

Measurement 50

Measurement Analytics Software Resources 50

Solo PR Pro

AUGUST 21, 2018

That’s why we were eager to dig in to see what the Pew Research Center’s latest survey – Social Media Use in 2018 – will reveal. Despite concerns over privacy and legitimacy of news sources, Facebook leads the social sharing pack with 68% of U.S. The post Social Media in 2018: Where is Your Audience?

Social Media 46

Social Media YouTube Media Pinterest 46

Deirdre Breakenridge

OCTOBER 21, 2019

The show has become a pop-culture juggernaut since its debut in 2016, winning the hearts of both Hollywood and millions of viewers. Prepare for your show by watching and reading the news, listening to new music, attending events, or any activity that will be relatable to both your topic and listeners. Stay On Task.

Social Media 268

Social Media Film Construction Television 268

MaccaPR

JANUARY 17, 2017

Now that 2016 – our Minneapolis PR agency's 20th Anniversary Year – has rocketed to a close, join us for a tour of the most popular MaccaPR blog posts of the past 12 months. Let's dive back into your favorite posts from 2016 one last time! the Top MaccaPR Posts of 2016. We ask you to please enter at your own risk.

Crisis 48

Crisis Local Blogging Creativity 48

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media livestreams will become acceptable as mainstream ‘news.’. As a former journalist, I struggle with this blurring of the lines between earned and paid media.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Flack's Revenge

APRIL 18, 2016

A great keynote, product speed case, and best of all the chance to meet and learn from very smart social media consultants, practitioners and technology innovators. There simply is no substitute for being at Social Tools Summit (well, accessing the live stream was the next best thing). SoTrender has a nice wrap of the event.

Tools 120

Tools Banking Social Media Technology 120

Cision

JANUARY 11, 2016

The following list was pulled during the 73rd Annual Golden Globes on January 10, 2016. BBC Breaking News (@BBCBreaking) January 11, 2016. Perez Hilton (@PerezHilton) January 11, 2016. VOGUE.CO.UK (@BritishVogue) January 11, 2016. Nina Garcia (@ninagarcia) January 11, 2016. Author | Media Maven | Cultural Artige.

Twitter 120

Twitter Fashion Television Travel 120

Cision

APRIL 26, 2016

“As much good social media has brought to us, it has also disconnected us from the human element.” – Kim Garst. I took away a lot of learning experiences from the Social Media Marketing World in San Diego. It was filled with amazing social media tips, ideas and strategies that I have taken back to work with me.

Brand 120

Brand Branding Social Media Sports 120

PR 20/20

MARCH 17, 2016

But, don’t fear because there are plenty of ways to quickly and easily incorporate video into your 2016 marketing plans. Enhance your social strategy. Chances are your brand is on at least one social media channel, seeing as 9 out of 10 companies use social media. Get started with your 2016 video goals.

Video 40

Video Marketing Mobile YouTube 40

Waxing UnLyrical

APRIL 22, 2016

On why influencer marketing is such a big deal today, even though we’ve always used influencers in PR: A2: We have always reached to them but with the diversification of the media landscape via social media, there are far more. Robert Scoble (@Scobleizer) April 14, 2016. And that even got Robert Scoble to chime in!

Marketing 40

Marketing Nonprofit Measurement Banking 40

Deirdre Breakenridge

NOVEMBER 3, 2016

On Tuesday, November 15, 2016, at 8:30 p.m. For instance: Are you offering to manage the organization’s or the group’s social media? Are you helping the organization seek media coverage for their events and local fundraisers? Are you a professional who is willing to give back to the academic community?

Trade Shows 150

Trade Shows Community Social Media Resources 150

Cision

MAY 6, 2016

Live video is the future of marketing – live video is hot,” said Mike Stelzner, CEO of Social Media Examiner, at Social Media Marketing World last month. 50 percent will increase use of video in 2016. They want brands to be authentic. So, how do we get there? If brands want to win, they must adapt.

Facebook 0

Facebook Marketing Video Film 0

PR in High Definition

APRIL 28, 2016

For marketing and PR professionals, virtual reality is the biggest disruptive technology since social media. Virtual reality is set to have its first billion-dollar year in 2016 and is on track to become worth $80 billion by 2025. An insider’s view on events and press conferences. Authentic in-store experiences.

Social Media 54

Social Media Tools Marketing Enterprise 54

wiredPRworks

APRIL 12, 2016

Thanks to IACC for the opportunity to present ideas on how to Perfect PR and LinkedIn profiles for meeting and event planners at their annual conference in New York City! Bring expert marketing ideas to your event! 2016 Global Copper Skillet Competition. 2016 Global Copper Skillet Competition. Like these topics?

LinkedIn 40

LinkedIn Meeting Marketing Conference 40

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Waxing UnLyrical

JUNE 3, 2016

Anne Isenhower a media relations expert and social media enthusiast who works with nonprofits and Fortune 500 CEOs. Please mark your calendars for Tuesday, June 14th from 1-2 pm ET and RSVP to our Facebook event. Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2016): Measuring Media Relations.

Media Relations 40

Media Relations Measurement Media Analysis 40

Cision

MARCH 24, 2016

Virginia, North Carolina and Kansas are the leading basketball teams in terms of share of voice across social. The event that has sparked the most conversation during March Madness was when Middle Tennessee beat Michigan State, causing “one of the biggest upsets in March Madness history.” Darren Rovell (@darrenrovell) March 19, 2016.

Conference 120

Conference Interviews Social Media Software 120

PRSay

OCTOBER 6, 2022

When I signed up for the New York City Triathlon in 2016, I felt out of my element. An Olympic-distance event, requires athletes to swim nearly a mile, bike 26 miles and then run a 10K. When my business went through a downturn in 2008, I wrote my first book: “Everything You Ever Wanted to Know About Social Media.”

System 157

System Exercises Groups Training 157

wiredPRworks

APRIL 3, 2017

And, every month we give them a social media news round-up of what’s news right now. Here are 21 social media news stories to start April 2017 with. Facebook Social Media News April 2017. Google Plus Social Media News April 2017. Influencer Marketing Social Media News April 2017.

Social Media 49

Social Media Pinterest Media Instagram 49

Cision

MAY 20, 2016

If you’re not leveraging real-time events , your competitors will…and they’ll own the conversation. Real-time opportunities span trending topics, events and breaking news and provide a shortcut to gain authority, engage audiences and lead industries. SwishyChug (@SwishyChug) February 18, 2016. Looking for inspiration?

Brand 159

Brand Branding Comparison Viral 159

Cision

OCTOBER 20, 2016

On social media during last year’s PRSA conference, trust happened to be one of the most popular topics of conversation. Cision found more than 3,000 comments on social in reference to trust and last year’s PRSA International Conference. Monitoring traditional and social media goes beyond listening for brand mentions.

Conference 120

Conference Internal International Community 120

Cision

JUNE 8, 2016

The music festival has grown from a local one-day event to the sixth most popular summer festival in the U.S. When it started, Governors Ball had the highest attendance for any event at its original location, Governors Island. 2016: An Uphill Battle. 2016: An Uphill Battle. Food Vendors. Conclusion.

Local 120

Local Reddit Crisis Communications Crisis 120

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Dollar Shave Club didn’t build a billion-dollar business and sell to Unilever in 2016 without throwing a few bombs. Take advantage of social media. . Smaller brands are usually more nimble and faster to pull the trigger when it comes to social content because they don’t typically have teams of lawyers approving every tweet.

Brand 136

Brand Branding How To Storytelling 136

Cision

FEBRUARY 24, 2016

According to Cision’s State of the Media 2016 Report , 21.6 percent believe it is the platform mostly likely to grow in value to the media industry, and approximately 40 percent say Twitter is their most valuable social channel. The State of the Media 2016 Report found that 64.3 But is Twitter really dying?

Twitter 120

Twitter Report Tools Pitching 120

Buchanan PR

OCTOBER 5, 2023

In 2016, Swift’s public persona took a big hit when she found herself in an argument with Kim Kardashian, who is also a savvy media strategist (for better or for worse) in her own right. Thus began a downward spiral of Swift’s image in the media.

Strategy 81

Strategy Media Viral Trends 81

Deirdre Breakenridge

MAY 30, 2018

Oxford Dictionary’s word of the year in 2016 was post truth : an adjective defined as ‘relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief. This involves tracking keywords to monitor conversations that are taking place on social media.

Communications 171

Communications Training Education System 171