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The 22 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. PR professionals are now responsible for training a growing number of executives.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Media Training.

Training 370
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The 20 Responsibilities of PR and What They Entail

Onclusive

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Owned Media/Content Strategy. Media Monitoring & Analysis. Media Training. Crisis Communications.

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Beyond Publicity: What Your PR Agency Can Do

ImPRessions - Crenshaw Communications

While winning media coverage can yield immediate gratification, public relations represents a long-term commitment comprising many activities. The PR team or agency’s prime directive is to manage the reputation of the brand – and it does that from many angles. 8 things PR does beyond media pitching. Media training.

Agency 188
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How a PR agency can contribute to your communications strategy, and how to select the right agency for your business

Onclusive

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. Before you contact them, write down a list of specific questions to ask that will help you evaluate your finalists.

Agency 195
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5 Tips To A Successful PR Career

ImPRessions - Crenshaw Communications

We were most impressed when a candidate tracked down press releases for competitors to a client and created a simple SWOT analysis that aided in our pitching. We owe our business partners an honest assessment of new products and advice that helps manage expectations and navigate tricky reputation situations.

Training 159
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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

These episodes serve multiple thought leadership purposes: They build the thought leadership reputation of Google’s technical team and leverage the reach and influence of podcast host and head of developer engagement Stephanie Wong , who often posts about the show on her personal LinkedIn profile. Create content.