Communications Conversations
NOVEMBER 8, 2018
Overlooked social network #2: Pinterest. 1 in 2 millennials use Pinterest every day. Why Pinterest? First and foremost, the long tail–pins are forever and that means long-term engagement and traffic from Pinterest. Second, Pinterest definitely influences purchase decisions. Finally, Pinterest drives traffic.
5W PR
OCTOBER 14, 2019
A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.
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PRSay
APRIL 19, 2016
To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. It’s easy and it works to build reach fast.
Cision
JUNE 2, 2017
The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. If you want to go a bit deeper and have the time, ask similar questions to those above about other social media properties such as Pinterest, SlideShare and even Periscope. Hustle and pitch.
Cision
MAY 18, 2017
Account-Centric Social Networks: Twitter, YouTube, Instagram, and Pinterest are social networks where anybody can open an account with an email address and there is only one type of account regardless of if you are a person or a company. Favorite a user’s tweet. Retweet a user. Add the user to a list.
ImPRessions - Crenshaw Communications
MAY 3, 2017
Consider panels, webinars, guest-teaching at local schools and more. Take a fresh look at your business to assess whether you’re on top of all the verticals and trades; nearly all are likely available online and getting to know the subject matter and the writers will also help anyone pitch more successfully.
Stephen Waddington
FEBRUARY 12, 2019
Pinterest has posted strong growth in visual imaging. These include shareholders, media, staff, suppliers, customers, and the local community. There are exceptions where an organisation provides public service information as in the case of emergency services or local councils or uses the internet for customer service.
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